Demo

ADMISSIONS and MARKETING DIRECTOR

Liberty Health
Whiteville, NC Full Time
POSTED ON 6/5/2026
AVAILABLE BEFORE 7/4/2026
Liberty Cares

With Compassion

At Liberty Healthcare and Rehabilitation Services, we promote a challenging, but rewarding opportunity in a caring environment.

We Are Currently Seeking An Experienced

ADMISSIONS and MARKETING DIRECTOR

Job Summary

  • Performs routine networking visits to physicians, hospital discharge planners, case managers and other healthcare referral sources to present center information, gather resident referrals, and evaluate potential resident admissions that contribute to the center’s overall revenue growth;
  • Demonstrates leadership skills by planning and instituting new and innovative programs in harmony with the overall facility philosophies;
  • Screens all prospective admissions to determine that the delivery of appropriate care will be provided in the long-term care setting;
  • Assesses cost-of-care of prospective admissions appropriate to the level of care as determined by the admitting physician;
  • Provides appropriate forms necessary to request adequate medical information to make decisions regarding admissions;
  • Assists in identifying areas for cost containment while maintaining quality;
  • Stays abreast of changes in Medicare Prospective Payment System;
  • Maintains open lines of communications with the fiscal intermediary and state agencies involved with MDS;
  • Works with billing office to resolve Medicare and/or insurance billing concerns;
  • Coordinate with other facility staff the subsequent authorization of managed care reimbursed patients as required;
  • Communicate with insurance personnel in a timely manner to ensure that adequate reimbursement can be obtained prior to initiation of services;
  • Communicate authorization information to clinical staff to ensure that correct utilization of SNF services is maintained;
  • Receives and processes prospective resident inquiries and maintains inquiry records;
  • Interviews patients and/or resident family members during admission application process;
  • Explains costs of care involved in appropriate levels-of-care as determined or required by the admitting physician;
  • Presents appropriate forms necessary to request adequate medical and social information, which will be returned for review;
  • Serves as liaison between families and hospital discharge planners, social service agencies, and physicians;
  • When appropriate bed is available and all records are in order, communicates patient admitting schedule according to Facility admissions policy;
  • Notifies the family of admission approval, the room number and patient expected time of arrival;
  • Notifies all appropriate Facility departments of pending admission;
  • Greets patient and family at the door upon admission and assists to room;
  • Chairs the Admission Conference meeting for all new admissions;
  • Maintains list of community resources;
  • Works closely with the Unit Directors for input regarding admissions and room changes;
  • Assist with annual staff in-service;
  • Participates in all fire drills by reporting to the Nurses’ Station for instruction;
  • Performs specific chart audits as assigned;
  • Maintains current records of competitor census, occupancy, private rates and service offerings;
  • Participates in annual census and operating budget planning as requested;
  • Participates in census development, marketing meetings, conference calls and planning meetings as scheduled;
  • Assists in planning and instituting new and innovative ideas and programs in harmony with the overall program of the Facility;
  • Performs other duties as assigned.

Job Requirements

  • Licensed or Registered Nurse with valid North Carolina license, BS or BA degree in HealthCare Administration, Social Work or Business Administration, or have an equivalent combination of education and experience.
  • Demonstrated success in external marketing to physicians, discharge planners and other healthcare referral sources preferred.
  • Must be willing to work and cooperate with other employees.
  • Must be able to problem solve.
  • Must be able to work under pressure.
  • Demonstrates neat appearance and good personal hygiene.
  • Must read, know and follow personnel, department and facility policies.
  • Must be knowledgeable of local, state and federal regulations as relates to admissions, prospective payment and patient care.
  • Must have a valid NC driver’s license.

Visit www.libertycareers.com for more information.

Background checks/drug-free workplace.

EOE.

Salary.com Estimation for ADMISSIONS and MARKETING DIRECTOR in Whiteville, NC
$93,072 to $134,412
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a ADMISSIONS and MARKETING DIRECTOR?

Sign up to receive alerts about other jobs on the ADMISSIONS and MARKETING DIRECTOR career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$90,723 - $146,542
Income Estimation: 
$122,074 - $187,388
Employees: Get a Salary Increase
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at Liberty Health

  • Liberty Health Southport, NC
  • Liberty Cares With Compassion At Liberty Healthcare and Rehabilitation Services , we promote a challenging, but rewarding opportunity in a caring environme... more
  • 1 Day Ago

  • Liberty Health Raleigh, NC
  • Liberty Cares With Compassion At Liberty Healthcare and Rehabilitation Services , we promote a challenging, but rewarding opportunity in a caring environme... more
  • 1 Day Ago

  • Liberty Health Fayetteville, NC
  • Liberty Cares With Compassion At Liberty Healthcare and Rehabilitation Services , we promote a challenging but rewarding opportunity in a caring environmen... more
  • 1 Day Ago

  • Liberty Health Smithfield, NC
  • Liberty Cares With Compassion At Liberty Hospice we understand the unique needs of our patients and families facing terminal illness. That is why Liberty H... more
  • 1 Day Ago


Not the job you're looking for? Here are some other ADMISSIONS and MARKETING DIRECTOR jobs in the Whiteville, NC area that may be a better fit.

  • Ancora Education Jacksonville, NC
  • Job Summary The primary purpose of the Director of Admissions (DOA) position is to support the campus admissions team by providing leadership, training, co... more
  • 15 Days Ago

  • YMCA of the USA Wilmington, NC
  • Come grow with us! Job Description The Director of Marketing & Communications supports the mission of the YMCA of Southeastern North Carolina by leading a ... more
  • 3 Days Ago

AI Assistant is available now!

Feel free to start your new journey!