Vice President of Sales - Dallas

Job Summary

The success of Legend Homes is centered on the experience a buyer and our builder partners receive in the purchase of a new home. This experience starts from our online presence, to visiting our sales office, contracting on a new home, to closing on their new home. The role of the Vice President of Sales is to ensure the mission and values of the Company are adhered to in the Dallas Division as it pertains to coaching our sales team on conversion and maintaining sales through closing, strategizing on community execution for each new land position, delivering on the financial goals of the Company and leading the sales organization to achieve and exceed Company initiatives.   

 Status:               Full Time, Exempt/Salaried

Division/Team:   Dallas/Legend Homes

Reports to:         COO

Supervises:        Area Sales Manager(s), Sales Coordinator(s) and Closing Coordinator(s)

 Essential Duties and Responsibilities includes the following:

• Recruit high performing sales talent balancing the strengths of the individual and Division goals. 
• Sales Lead for companywide integration of JD Edwards and Sales Force CRM tool.
• Actively Participate in Dallas HBA to establish strong business relationships.
• Lead regular Sales Rally’s that are both motivating and informative.
• Coach and train on the sales process starting from Discovery to Closing and Proper Follow-up.
• Ensure team has adequate training on all the technology tools to aid in their success.
• Establish sales goal and professional growth driven objectives for Area Sales Managers (ASMs) and Division Sales Professionals.
• Meet with ASMs regularly to assist in execution of Division goals, Personal Growth Plans and goals as outlines for Division Sales Professionals.
• Ensure Community pricing and incentives are adjusted to achieve Division goals.
• Lead Grand Opening efforts of new communities.
• Work closely with the Vice President of Construction on achieving starts and closing goals and customer satisfaction results from point of sale to closing.
• Develop annual Sales and Closing Plan. Monitor sales and closing goals against budgets. weekly. Adjust expected targets to re-forecast annual expectations monthly.
• Monitor gross margin actuals vs. goal per community.  
• Establish sales and marketing overhead budget and track results monthly.  Identify opportunities for continuous improvement.
• Utilize Sales Force to review weekly traffic per Community, including sales team follow-up actions achieved and planned.
• Consult and Strategize with Regional Director of Marketing community traffic goals and conversion success (both appointment and sales conversion) to achieve Division and Community goals.
• Stay current with market trends including product and feature trends, pricing and incentive strategy, land acquisition hot spots, mortgage market changes, shifts in our target buyer profile, etc.
• Lead Company execution of product offering, standard and upgrade features offered and pricing (base pricing, option pricing and all incentives) for all communities.

Required Skills and Abilities:

• Strong understanding in the needs of our customers in the housing market.
• Strong knowledge in CRM, Office 365 and builder systems.
• Proven track record of building and managing professional sales teams in a high performing, rapidly growing environment.
• A natural ability to collaborate and work with cross-functional teams.
• Ability to hire, ramp up, lead and motivate sales teams to high performance.
• Proven ability to support sales staff while coaching them on effective sales presentation and processes.
• Strong negotiation, mediation, and conflict resolution skills.
• Excellent creative and strategic thinking to provide solutions to Company challenges.
• Effective oral and written communication for internal reviews, analysis, summaries, feedback, and executive reports - ability to effectively present information.
• Strong analytical, organizational, and time management skills.

Education and Experience:

• Bachelor's degree in real estate, business, or equivalent working experience.
• 10 years real estate experience. 5 years in sales management experience.
• Experience with financial analysis, negotiations and contract management.
• Strong understanding of construction projects from acquisition to completion.
• Texas real estate market experience a plus.

Physical Requirements/Working Conditions:

• Professional office environment.
• Periodic travel required.

Please note this job description is not designed to cover or contain a comprehensive listing of all responsibilities or duties required. Other assignments, projects, and duties may be required.

 Equal Employment Opportunity (EEO) Employer/Veteran/Disabled