Head of Content & Distribution (High-Ticket Barber Brand)

Click here to aply: https://form.typeform.com/to/A745Moyl

About LearnToCut

LearnToCut isn’t just an education company it’s a movement redefining the barbering industry.

Founded by Alexi Michael, we help barbers and hairstylists evolve beyond the chair by mastering both technical skillset and personal brand.

Our programs combine:

• Advanced haircutting systems
• Content and branding strategy
• Business frameworks to attract premium clients

With a global community of 700 members, LearnToCut is setting a new standard for what it means to succeed in this industry.

The Role

We’re looking for a Head of Content & Distribution to build and scale our content engine.

This is not a “social media manager” role.

This is for someone who understands how content:

• Drives attention
• Converts into clients
• Builds authority at scale

You will be responsible for turning ideas into high-performance content systems that grow the brand and generate revenue.

What You’ll Do

• Lead the full content ecosystem: strategy → production → distribution → performance
• Build and manage a high-output content machine (short-form, long-form, educational)
• Own the content calendar and publishing cadence
• Work closely with Alexi and the team to translate vision into execution
• Refine messaging to attract a high-level, growth-focused audience
• Optimize content based on data, retention, and conversion
• Ensure every piece of content aligns with a premium, high-fashion brand identity

Who You Are

• You understand content beyond aesthetics — you know how it performs
• You have experience in high-ticket brands, personal brands, or education-based businesses
• You have strong taste in visuals, fashion, and modern brand identity
• You’re both creative and structured — you can execute at a high level consistently
• You think in systems, not one-off posts
• You move fast, take ownership, and don’t need hand-holding

Bonus Points

• Experience in the barbering, fashion, or beauty space
• Experience scaling content across platforms (IG, TikTok, YouTube)
• Understanding of conversion-driven content (not just views)

Why This Role Matters

Most people post content.

Very few know how to build a brand that:

• Attracts the right audience
• Converts consistently
• Scales globally

That’s what we’re building.

Final Note

If you’re looking for a typical 9–5 content job, this isn’t it.

If you want to build something meaningful, operate at a high level, and be part of a brand that’s redefining an industry we want to hear from you.