Assistant Director of Admissions Operations

Reports to: Director of Admissions Operations and Systems

Location: Appleton, WI / Hybrid

Position Summary

The Assistant Director of Operations provides strategic leadership and oversight of Lawrence University’s Slate CRM ecosystem & maintains the operations for the Visit and Guest Experience. This role is responsible for system optimization, data governance, integrations, reporting infrastructure, and cross-campus collaboration in support of enrollment strategy. Working closely with the Director of Operations, the Assistant Director drives innovation, efficiency, and data-informed decision-making across the recruitment and admissions lifecycle.

Key Responsibilities

• Provide strategic oversight of Slate configuration, architecture, and ongoing system enhancements to ensure alignment with institutional enrollment goals.
• Lead the design, implementation, and continuous improvement of workflows, applications, event registration processes, communications, portals, dashboards, and reporting tools.
• Oversee user access, permissions, and data governance standards to ensure system security, compliance, and data integrity.
• Manage and enhance integrations between Slate, the Student Information System ( SIS ), and other campus platforms, including API development and data exchange processes.
• Assist with cross-functional initiatives, partnering with admissions and campus stakeholders to implement recruitment strategies, streamline operations, and improve user experience.
• Develop and maintain a robust reporting and analytics framework that supports forecasting, enrollment analysis, and leadership decision-making.
• Identify opportunities for automation, process improvement, and operational efficiency within the admissions and enrollment lifecycle.
• Provide high-level troubleshooting and system analysis to proactively address issues and optimize performance.
• Oversee the visit experience within the broader events portfolio, specifically planning, coordinating and executing larger scale event visits.
• Collaborate and work closely with the Associate Director of Admissions Marketing Communications to coordinate recruitment campaign messaging.
• Supervise Visit Coordinator (1) and optimize Slate hosted visits and events,
• Collaborate with Admissions counselors and directors to execute guest experience.
• Perform other duties as assigned within the scope of the role.
  
  

Required Qualifications

• Bachelor’s degree or equivalent combination of education and experience.
• Significant experience working with CRM systems; Slate experience is strongly preferred.
• Demonstrated experience managing system configurations, integrations, and reporting environments.
• Event planning or high attention to detail and executing a guest experience (digitally and in person)
• Experience leading cross-functional projects and collaborating with diverse stakeholders.
• Strong analytical, organizational, and problem-solving skills.
• Excellent written and verbal communication skills.
  
  

Preferred Qualifications

• Experience in higher education admissions or enrollment management.
• Familiarity with HTML , SQL , and data querying tools.
• Experience developing and maintaining APIs and system integrations.
• Experience with SIS middleware solutions such as Constituo, Axiom, or iData (or comparable platforms).
• Demonstrated experience advancing operational strategy through technology optimization.