What are the responsibilities and job description for the Creative Strategist position at Largeton Group?
Job Summary For Creative Strategist (Contract)
Location: Bentonville, AR / Hoboken, NJ / San Bruno, CA
Summary (List Format)
Location: Bentonville, AR / Hoboken, NJ / San Bruno, CA
Summary (List Format)
- Develop compelling, omnichannel creative strategies for brands, aligning with business objectives.
- Partner with Art Director and cross-functional teams to deliver innovative, forward-thinking marketing and creative solutions for Walmart’s Client Connect advertisers.
- Craft effective frameworks, compelling solutions, and persuasive storylines for multiple audiences.
- Translate data and insights into actionable creative and marketing strategies.
- Build and maintain strong business relationships across Client Connect, Enterprise Marketing, Site Merchants, and Retail Marketing.
- Oversee the development and execution of customer-facing communications and reports.
- Stay current on advertising and digital media trends, with a solid understanding of the competitive landscape.
- Lead and manage multiple projects in a fast-paced, ambiguous, and evolving environment.
- Collaborate in cross-functional planning sessions with product, strategy, marketing, and sales teams.
- Curate and amplify creative narratives throughout the organization.
- Develop metrics and measure campaign performance, leveraging both qualitative and quantitative data.
- Ensure consistency and connection between supplier advertising initiatives and Walmart customer messaging.
- Manage the planning cycles and processes between Walmart marketing, cross-category solutions, seasonal, site experience, and product teams.
- Communicate and present complex ideas effectively, both in writing and verbally.
- Ability to thrive in ambiguity with strong critical thinking and adaptability.
- Self-motivated with strong project management skills and the drive to excel.
- Excellent written and verbal communication and presentation skills.