What are the responsibilities and job description for the Director, Marketing Technology and AI position at KPMG US?
Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today's most important industries. Our growth is driven by delivering real results for our clients. It's also enabled by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. With qualities like those, it's no wonder we're consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Seramount, Fair360 and others. If you're as passionate about your future as we are, join our team.
KPMG is currently seeking a Director, Marketing Technology and AI to join our Clients and Markets organization.
Responsibilities:
KPMG offers a comprehensive compensation and benefits package. KPMG is an equal opportunity employer. KPMG complies with all applicable federal, state and local laws regarding recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable federal, state or local laws. The attached link contains further information regarding KPMG's compliance with federal, state and local recruitment and hiring laws. No phone calls or agencies please.
KPMG recruits on a rolling basis. Candidates are considered as they apply, until the opportunity is filled. Candidates are encouraged to apply expeditiously to any role(s) for which they are qualified that is also of interest to them.
Los Angeles County applicants: Material job duties for this position are listed above. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, and safeguard business operations and company reputation. Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
KPMG is currently seeking a Director, Marketing Technology and AI to join our Clients and Markets organization.
Responsibilities:
- Lead the execution and continuous evolution of the firm's established MarTech and AI roadmap; drive the adoption of new features and identify opportunities for optimization and innovation in line with business objectives
- Direct the integration of AI into our marketing efforts, from generative AI for content creation to predictive analytics for client targeting and personalization
- Oversee, mentor, and develop a team of MarTech and AI professionals; foster a culture of innovation, collaboration, and continuous improvement; oversee the selection, implementation, integration, and optimization of all marketing technologies, including CMP, marketing automation, AI platforms, and more
- Partner with stakeholders across Marketing, IT, and other departments to ensure our MarTech and AI stack meets the needs of the business
- Champion a data-driven approach to marketing technology; ensure our ecosystem provides the necessary data and analytics to measure adoption and optimize our investments
- Manage relationships with our MarTech and AI vendors; negotiate contracts and ensure we are maximizing the value of our investments
- Act with integrity, professionalism, and personal responsibility to uphold KPMG's respectful and courteous work environment
- Minimum ten years of recent experience in marketing technology, with at least five years in a leadership role
- Bachelor's degree from an accredited college or university in marketing, business, information technology, computer science, or a related field; MBA or advanced degree from an accredited college or university is a plus
- Proven experience executing and evolving a MarTech and AI strategy for a large, complex organization; deep expertise in a wide range of marketing technologies, including Optimizely, DemandBase, marketing automation platforms (for example, Salesforce Marketing Cloud), and more
- Demonstrated experience with AI applications in marketing, such as machine learning models, natural language processing (NLP), and generative AI
- Strong leadership and team-building skills; excellent communication, presentation, and interpersonal skills; ability to think strategically and translate business needs into technical solutions
- Experience in a professional services firm is a plus
- Applicants must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future; KPMG LLP will not sponsor applicants for U.S. work visa status for this opportunity (no sponsorship is available for H-1B, L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT or any other employment-based visa)
KPMG offers a comprehensive compensation and benefits package. KPMG is an equal opportunity employer. KPMG complies with all applicable federal, state and local laws regarding recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable federal, state or local laws. The attached link contains further information regarding KPMG's compliance with federal, state and local recruitment and hiring laws. No phone calls or agencies please.
KPMG recruits on a rolling basis. Candidates are considered as they apply, until the opportunity is filled. Candidates are encouraged to apply expeditiously to any role(s) for which they are qualified that is also of interest to them.
Los Angeles County applicants: Material job duties for this position are listed above. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, and safeguard business operations and company reputation. Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.