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Part-Time Social Media Specialist

Kocourek Automotive
Wausau, WI Part Time
POSTED ON 1/18/2026 CLOSED ON 2/18/2026

What are the responsibilities and job description for the Part-Time Social Media Specialist position at Kocourek Automotive?

Position OverviewThe Social Media Specialist will assist with creating engaging content, managing our social media platforms, and supporting marketing initiatives. This role is perfect for a student or early-career professional looking to gain hands-on experience in digital marketing within a professional business setting.

What You’ll Do:

You’ll be responsible for creating, scheduling, and managing engaging content across all Kocourek Automotive Group social channels, including:

  • Group Facebook Page and individual dealership pages
  • Instagram (Group Account)
  • YouTube Channel
  • LinkedIn Company Page
  • TikTok Account


Key Responsibilities:

  • Plan, create, and publish on-brand content, including:
  • New vehicle offers & pre-owned spotlights
  • Weekly “Get to Know Our Team” features
  • Work anniversaries & employee recognition posts (Technician of the Month, positive guest reviews, etc)
  • Fun team outings, treat days & behind-the-scenes culture moments
  • Short-form videos (team highlights, vehicle walk arounds, monthly offers)
  • Run occasional Facebook and Instagram ad campaigns to boost reach and engagement.
  • Monitor and manage reviews, comments, and audience interactions across platforms.
  • Track performance analytics to identify trends, measure growth, and optimize content strategy.
  • Ensure consistency in brand voice and messaging across all stores and platforms.
  • Stay up to date with social media best practices, platform updates, and emerging trends.


Schedule & Pay

Part-time: 10-15 hours per week (flexible schedule, may include evenings/weekends for events).

Paid internship with potential for growth.

Skills:

  • Social Media Content Creation
  • Social Media Management
  • Graphic Design
  • Adobe Creative Suite experience is a plus!


Why Join Us?

Gain real-world marketing experience in a supportive environment.

Opportunity to build a professional portfolio.

Be part of a fun, energetic team with a passion for the automotive industry.

Kocourek Automotive is an equal opportunity employer and does not discriminate in hiring or employment based on race, color, religion, sex, national origin, age, disability, or any other basis prohibited by federal, state, or local law.

Hourly Wage Estimation for Part-Time Social Media Specialist in Wausau, WI
$36.00 to $45.00
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