What are the responsibilities and job description for the Marketing Manager position at Kinetiflo Group?
About Kinetiflo
Kinetiflo is a growing leader in industrial pump solutions, delivering reliable products, responsive service, and deep technical expertise. As we expand, we’re looking for a hands-on marketing professional to elevate our brand, drive demand, and support our sales team with data-driven marketing initiatives.
Position Summary
We are seeking a versatile Marketing Manager who thrives in a dynamic, industrial-focused environment. This role offers the opportunity to build and scale marketing programs from the ground up while working closely with a collaborative sales team. The ideal candidate has experience in industrial or B2B marketing and is eager to grow into broader leadership responsibilities.
*This is an on-site position in Ponte Vedra Beach, FL, with travel up to 25% for trade shows and visits to our manufacturing facilities.
What You’ll Do
- Manage day-to-day digital marketing: HubSpot, email campaigns, social media, and website updates
- Create engaging content to drive brand awareness, lead generation, and customer engagement
- Support SEO, paid media, and trade show initiatives
- Maintain and optimize website performance and user experience
- Develop marketing calendars and campaign timelines
- Track campaign performance and report on KPIs, ROI, and lead quality
- Collaborate with sales and product teams to align messaging and support revenue goals
- Manage creative assets, marketing collateral, and vendor relationships
- Ensure brand consistency across all platforms
What We’re Looking For
- 4 years of marketing experience in an industrial or B2B environment
- Experience updating basic website content using the WordPress platform
- Proficiency in HubSpot (workflows, email marketing, landing pages, reporting)
- Hands-on experience with email marketing, social media, and CMS management
- Interest or foundational knowledge in SEO, paid media, and trade show marketing
- Strong analytical skills to measure success and make data-driven recommendations
- Excellent communication, organization, and project management skills
- Self-starter who thrives in a fast-paced, lean environment
Why Join Us
- Be part of a growing company where your work directly impacts results
- Opportunity to shape and scale marketing programs from the ground up
- Collaborative, hands-on team culture
- Exposure to both strategic and tactical aspects of marketing