What are the responsibilities and job description for the Product Marketing Manager position at KI?
JOB REQUIREMENTS: At KI, we believe knowing our customers helps us serve
them better. We listen. We observe. We understand that each customer has
unique needs. So, we pride ourselves on helping our customers make smart
furniture decisions by offering expert advice, design options and
personalized solutions.Since 1941, we\'ve positioned KI as the furniture
company that best understands the furniture industry and is committed to
providing customers with the smart solutions. By targeting specific
markets with solutions for business furniture, university furniture,
educational furniture, healthcare furniture and government furniture, we
can quickly respond to our customers\' unique needs - including the
choice to procure furniture according to what fits their ordering and
fulfillment process. That\'s why we say we offer far more than
furniture. We\'re Furnishing Knowledge. Join Our Team as a Product
Marketing Manager Corporate Office - Green Bay, WI Are you passionate
about driving product success from concept to market? We\'re looking for
a Product Marketing Manager to join our team at our Corporate Office in
Green Bay. In this role, you\'ll be the champion for specific product
categories-both new and existing-leading strategy, development, and
execution to fuel business growth. Responsibilities: Conduct market
research through competitive analysis, sales feedback, client meetings,
and category gap assessments. Partner with Design, Development, and
Manufacturing teams to turn market insights into compelling product
features and benefits. Develop and implement strategic marketing plans
for new products and line extensions, including pricing, positioning,
messaging, and sales support materials. Train and support the field
sales team on product knowledge and positioning. Provide competitive
intelligence and product information to support sales and marketing
efforts. Identify opportunities for growth, streamline product lines,
and manage legacy products-including decisions on product
discontinuation. Perform value analysis and engineering to enhance
existing products. What You Need to Succeed: Bachelor\'s degree in
Business or a related field. At least 2 years of experience in product
marketing or a technical role. Ability to work independently with
moderate guidance. Strong skills in crafting brand and product messaging
with clear, relevant takeaways. What We Offer: Employee Stock Ownership
Plan (ESOP): Share in the success of the company. Comprehensive Health
Benefits: Medical, dental, and vision coverage. 401(k) with Company
Match: Invest in your future with employer contributions. Generous Paid
Time Off: Vacation, sick days, and holidays. Wellness Resources: On-site
Fitness Center, Fitness Reimbursement, And On-site Nurse. Onsite Cafe
Enjoy fresh breakfast and lunch options at work. Employee Discounts:
Special pricing on our products. Education\... For full info follow
application link. KI is an Equal Opportunity Employer. \*\*\*\*\*
APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/6240CBA999C4483A
Qualified females, minorities, and special disabled veterans and other
veterans are encouraged to apply.
them better. We listen. We observe. We understand that each customer has
unique needs. So, we pride ourselves on helping our customers make smart
furniture decisions by offering expert advice, design options and
personalized solutions.Since 1941, we\'ve positioned KI as the furniture
company that best understands the furniture industry and is committed to
providing customers with the smart solutions. By targeting specific
markets with solutions for business furniture, university furniture,
educational furniture, healthcare furniture and government furniture, we
can quickly respond to our customers\' unique needs - including the
choice to procure furniture according to what fits their ordering and
fulfillment process. That\'s why we say we offer far more than
furniture. We\'re Furnishing Knowledge. Join Our Team as a Product
Marketing Manager Corporate Office - Green Bay, WI Are you passionate
about driving product success from concept to market? We\'re looking for
a Product Marketing Manager to join our team at our Corporate Office in
Green Bay. In this role, you\'ll be the champion for specific product
categories-both new and existing-leading strategy, development, and
execution to fuel business growth. Responsibilities: Conduct market
research through competitive analysis, sales feedback, client meetings,
and category gap assessments. Partner with Design, Development, and
Manufacturing teams to turn market insights into compelling product
features and benefits. Develop and implement strategic marketing plans
for new products and line extensions, including pricing, positioning,
messaging, and sales support materials. Train and support the field
sales team on product knowledge and positioning. Provide competitive
intelligence and product information to support sales and marketing
efforts. Identify opportunities for growth, streamline product lines,
and manage legacy products-including decisions on product
discontinuation. Perform value analysis and engineering to enhance
existing products. What You Need to Succeed: Bachelor\'s degree in
Business or a related field. At least 2 years of experience in product
marketing or a technical role. Ability to work independently with
moderate guidance. Strong skills in crafting brand and product messaging
with clear, relevant takeaways. What We Offer: Employee Stock Ownership
Plan (ESOP): Share in the success of the company. Comprehensive Health
Benefits: Medical, dental, and vision coverage. 401(k) with Company
Match: Invest in your future with employer contributions. Generous Paid
Time Off: Vacation, sick days, and holidays. Wellness Resources: On-site
Fitness Center, Fitness Reimbursement, And On-site Nurse. Onsite Cafe
Enjoy fresh breakfast and lunch options at work. Employee Discounts:
Special pricing on our products. Education\... For full info follow
application link. KI is an Equal Opportunity Employer. \*\*\*\*\*
APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/6240CBA999C4483A
Qualified females, minorities, and special disabled veterans and other
veterans are encouraged to apply.