Regional Sales Manager

The Regional Sales Manager is responsible for managing and growing sales within an assigned territory by developing strong relationships with distributors, retailers, and independent dealers. This role focuses on territory development, account management, merchandising execution, and identifying new sales opportunities within the agricultural retail market.

The Regional Sales Manager serves as the primary point of contact for customers within the territory and works closely with internal teams to support marketing initiatives, product placement, and sales growth.

Territory Management Responsibilities

• Manage and grow sales within an assigned geographic territory.
• Maintain and strengthen relationships with distributors, retail partners, and independent dealers.
• Identify and pursue new dealer and distribution opportunities within the region.
• Conduct regular account visits to review sales performance and identify growth opportunities.
• Schedule and conduct meetings with buyers and distributor partners.
• Monitor territory sales performance and maintain an active order pipeline.
• Follow up on customer inquiries, quotes, and sales opportunities.
  
  

Retail & Merchandising Support

• Visit retail locations to merchandise products and maintain shelf presentation.
• Design and implement store planograms (POGs) and product displays.
• Reset shelving and maintain product placement standards.
• Assist with new store openings and product rollouts.
• Identify opportunities to expand product placement within existing retail accounts.
  
  

Marketing & Trade Show Support

• Coordinate marketing initiatives with the Powerfields marketing department.
• Assist with promotional campaigns and retail advertising programs.
• Manage customer CoOp advertising programs.
• Participate in regional and national trade shows.
• Represent Powerfields at distributor shows, open houses, and customer events.
• Follow up with customers and prospects generated from trade shows.
  
  

Customer Support & Sales Operations

• Respond to customer inquiries via phone and email.
• Process sales orders and assist with order tracking.
• Manage return merchandise authorizations (RMAs), credits, and product returns.
• Maintain accurate customer information within the CRM system.
• Assist with price list updates and sales reporting.
• Support distributor portals and virtual trade shows.
  
  

Qualifications

• Agricultural, farm supply, or rural retail experience preferred.
• Experience in territory sales, field sales, or account management.
• Strong relationshipbuilding and networking skills.
• Excellent communication and customer service skills.
• Ability to work independently while managing a regional territory.
• Strong organizational and time management skills.
• Willingness to travel regularly throughout the assigned territory.
  
  

Travel Requirement: Frequent travel within the assigned territory for customer visits, merchandising support, distributor meetings, and trade shows.