Director of Global B2B Marketing

Description

Keeper Security is hiring an experienced Director of Global B2B Marketing with Cyber Security SaaS industry experience, to spearhead and manage marketing strategies, campaigns and a team of world-class marketers. This is a 100% remote position with an opportunity to work a hybrid schedule for candidates based in the Chicago, IL metro area. Periodic domestic and international travel (to amazing places) will be required. 

Keeper’s cybersecurity software is trusted by millions of people and thousands of organizations, globally. Keeper is published in 23 languages and is sold in over 150 countries. Join one of the fastest-growing cybersecurity companies and drive demand for our business product offerings.

About Keeper Security

Keeper Security is transforming cybersecurity for millions of individuals and thousands of organizations globally. Built with end-to-end encryption, Keeper's intuitive cybersecurity platform protects every user, on every device, in every location. Our patented zero-trust and zero-knowledge privileged access management solution unifies enterprise password, secrets and connections management with zero-trust network access and remote browser isolation. Learn more at KeeperSecurity.com.

About the Role

The Director of Global B2B Marketing will report to the Vice President of Global Marketing and lead a global team of high-performing marketers responsible for B2B inbound and outbound demand generation across North America, EMEA and APAC.

Responsibilities

• Own and execute Keeper’s global B2B growth marketing strategy, spanning public and private sector audiences, to drive inbound demand, pipeline acceleration, customer acquisition and revenue growth across all regions and segments
• Lead a high-performing, cross-functional global marketing team, including regional leaders in EMEA and APAC, customer marketing and public sector marketing
• Design and optimize multi-channel campaigns across digital, events, content and ABM while ensuring alignment with buyer journeys, regional nuances and product positioning
• Drive go-to-market strategy for product launches and feature rollouts, partnering closely with product marketing, sales and customer success to ensure alignment and impact
• Collaborate with regional sales and channel leaders to align on pipeline goals, prioritize target accounts and execute integrated campaigns that support both direct and partner-led growth
• Lead full-funnel marketing initiatives including lead nurturing, upsell/cross-sell motions and win-back campaigns to support lifecycle engagement and expansion
• Monitor and report on marketing performance, providing clear insights into pipeline contribution, ROI by channel and regional impact to executive stakeholders
• Manage and optimize the global B2B marketing budget, ensuring strategic investment across channels, teams and initiatives to maximize ROI
• Foster a culture of accountability, innovation and continuous improvement, mentoring team members and championing best-in-class marketing practices across the organization

Requirements

• 10 years of experience in B2B marketing, with a track record of success in demand generation, pipeline acceleration and revenue growth; Cybersecurity and SaaS experience is required.
• 5 years of experience leading and managing results-oriented, high-performing global marketing teams
• Deep understanding of global B2B marketing strategies and tactics with expertise in campaigns, digital marketing and ABM across multiple channels and geographies
• Strong familiarity with marketing tools and platforms, including HubSpot, Salesforce, Google Ads, paid social, ABM (e.g., Demandbase, 6Sense) and web analytics tools (e.g., Google Analytics)
• Experience in budget management, with the ability to effectively allocate resources and optimize spend to maximize ROI
• Strong proficiency in B2B marketing metrics, with the capability to track, analyze and interpret performance data to inform strategic decisions
• Proven ability to drive complex, multi-stakeholder processes and cross-team programs, building strong relationships across functions
• Outstanding verbal and written communication skills for a global audience
• Willingness and ability to travel for meetings, events and conferences as required
• Bachelor's or Master’s degree in Marketing, Business Administration or related field

Benefits

• Medical, Dental & Vision (inclusive of domestic partnerships)
• Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life
• Voluntary Short/Long Term Disability Insurance
• 401K (Roth/Traditional)
• A generous PTO plan that celebrates your commitment and seniority (including paid Bereavement/Jury Duty, etc)
• Above-market annual bonuses

Keeper Security, Inc. is an equal opportunity employer and participant in the U.S. Federal E-Verify program. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Keeper Candidate Privacy Notice

This notice explains how Keeper Security processes your personal data during recruitment. Depending on the role and location, the Controller of personal data (the organization responsible for determining why and how personal data is processed) will be Keeper Security Inc. (US), Keeper Security EMEA Ltd. (Ireland), or Keeper Security APAC K.K (Japan).

1. Data We Collect

Information You provide:

• Contact details, CV/resume, cover letter
• Employment history, qualifications, work eligibility
• Application responses and uploaded documents

Information We generate:

• Interview notes, assessments, communications
• Scheduling information

Information From Others:

• Recruiter/referral information who submit your profile
• References (with your consent, before final offer)
• Public professional profiles
• Background verification (post offer)

Voluntary Diversity and Equal Opportunity Information

• We may ask you to voluntarily provide diversity information including race/ethnicity, gender, disability status and veteran status (US). Providing this information is optional and Keeper collects this data in order to comply with EEOC and similar requirements

2. How We Use Your Data

• Assess your application and suitability
• Manage interviews and recruitment workflow
• Consider you for other/future roles (we may seek your consent to keep your information on our systems beyond the retention period specified)
• Comply with employment law obligations

3. Legal Basis

• Legitimate Interests (recruitment management, security and integrity of the hiring process)
• Contracting steps (for progressed candidates)
• Legal and regulatory compliance obligations; explicit consent where required

4. Who We Share Information With

Internal:

• HR, hiring managers, interviewers*, IT support for system administration

*Note - diversity and equal opportunity data is not shared with hiring managers.

Third Parties:

Service providers who assist with:

• Applicant tracking, recruitment systems and assessment providers
• Background verification vendors (post offer)
• Recruitment agencies (where applicable)
• Tools to support communication, collaboration and to securely store your data

Keeper ensures that all our third parties are contractually bound to protect your personal data with adequate safeguards in place.

5. International Transfers

Your data may be accessed by Keeper entities globally as needed for the purposes of hiring and decision making. We protect any such data transfer between Keeper entities using appropriate safeguards under applicable data protection laws.

6. Security

We implement appropriate technical and organizational measures to protect your data, consistent with our industry leading security standards.

7. Retention

We keep your data for 24 months from your last application activity, then delete or anonymize it.

Exceptions:

• You opt into our talent database for further retention by providing consent (extended retention)
• You're hired (transfers to employee records)

8. Your Rights

You have the following rights and can contact us at the email below to exercise them:

• Access, correct, or delete your data, subject to applicable law and retention requirements
• Object to or restrict processing
• Withdraw consent (where applicable)
• Request data portability
• Lodge a complaint with your data protection authority

If you become an employee, your rights regarding your employee record are governed by our internal Employee Privacy Notice and certain data will be retained as required under relevant laws such as employment or tax law. 

When you request access to your personal data, some information may be redacted if it includes the personal data of other individuals or information that we must protect in order to preserve their privacy rights.

9. Automated Decisions

Keeper does not make hiring decisions using solely automated processing.

10. Contact - Candidates can send privacy questions to: privacy@keepersecurity.com