Account Executive

Company Description

K12 Plus is the foundation every student support program runs on.

There are 7.5 million students in the U.S. receiving special education services. 1 in 6 public school students has either an IEP or a 504 plan. The teachers, coordinators, and directors who serve them are doing extraordinary work — often through tools and systems that have not grown with them.

That is exactly what K12 Plus was built to change.

We are a Texas-based company founded in 2024 by a team with deep roots in K–12 education — former administrators, teachers, coordinators, and district leaders who have lived the problems we are solving. We know what it feels like to carry a caseload that never gets smaller, a compliance deadline that never moves, and a team doing their best with the wrong tools.

That firsthand experience shapes every decision we make.

Role Description

Account Executive — Texas Territory Full Cycle | Base Uncapped Commission

This is not a typical edtech sales role. The people you will sell to are deeply committed to the students they serve. Your job is to understand their world — and show them that a better one is possible.

What You Will Own

You will own the full sales cycle in Texas — from prospecting and discovery through demo, proposal, negotiation, and close. You will sell into school districts of all sizes, working primarily with Special Education Directors, Principals, Superintendents, and Assistant Superintendents.

This is a consultative, relationship-driven sale with buying cycles of 30–120 days depending on district size and procurement process. Your ability to understand the buyer's world and earn their trust will determine your success here more than any other skill.

What You Will Do

• Own your Texas territory end-to-end — prospecting, discovery, demo, proposal, negotiation, and close
• Build pipeline through outbound prospecting, conference presence, ESC relationships, and inbound leads
• Run discovery conversations that uncover how a district is really managing special programs — including the homegrown workarounds that never appear in an RFP
• Deliver demos using the Vision → Access → Alignment framework — showing how K12 Plus replaces fragmentation with a shared foundation
• Navigate district procurement processes — pricing, packaging, and contract conversations
• Build relationships with ESCs (Education Service Centers) as trusted regional channels into districts
• Represent K12 Plus at state and regional education conferences — TCASE, TASSP, TASB, and others
• Maintain accurate pipeline and activity data in CRM
• Feed market intelligence back to product and leadership — what you're hearing, what objections you're facing, what competitors are doing
• Partner with Customer Success to ensure smooth handoffs and strong implementation starts

What You Are Joining

K12 Plus is an early-stage company with a clear category claim, a differentiated product, and a mission that matters. You will be one of the first AEs on the team — which means you help build the sales culture, the playbook, and the market presence from the ground up.

We expand nationally in 2027. The territory you build in Texas becomes the model.

If you need a fully built machine with a perfected process, this is not the right moment. If you want to build something — and own the results of what you build — there is no better time to join.

Our Culture

• We respect educators. We never talk down to the people we serve.
• We sell from conviction. If K12 Plus is not the right fit for a district, we say so.
• We are direct. Good feedback travels fast here in both directions.
• Early team members shape what this company becomes.
• Everything we do should make student support better.

Qualifications

Required

• 3 years of B2B sales experience with a full-cycle track record — prospecting through close
• Experience selling into school districts, government entities, or mission-driven organizations — you understand how public institutions buy
• Demonstrated consultative discovery skills — you ask better questions than you give answers
• Comfort navigating multi-stakeholder deals across teachers, directors, principals, and superintendents
• Strong written and verbal communication — you write follow-ups that make people feel understood, not sold to
• Self-directed and organized — you manage your own pipeline, your own calendar, and your own accountability
• Based in Texas with willingness to travel regularly across the state

Strongly Preferred

• Background in K–12 education as a teacher, administrator, coordinator, or district leader — you have lived the problems our customers face
• Experience selling edtech, SaaS, or compliance software into K–12 districts
• Familiarity with special education programs — IEP, 504, RTI/MTSS, LPAC/ESL — and the compliance requirements that surround them
• Existing relationships with Texas ESCs, district administrators, or Special Education Directors
• Familiarity with the Texas education policy landscape — TEA requirements, PEIMS, state reporting

What Makes Someone Exceptional Here

You lead with empathy before you lead with product. You can name a buyer's problem more precisely than the buyer can. You are energized by a mission, not just a quota. You build relationships that outlast a single deal. And you are comfortable being the only person in the room who isn't an educator — and earning their respect anyway.