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Title: Journey Orchestration, Lead
Location: Miami, FL (4 days onsite)
Job Type: Contract
Job Details:
This role is designed to drive enterprise-level journey orchestration across multiple channels and platforms, supporting strategic initiatives led by senior product leadership. It is execution-focused, without direct people management, budget ownership, or roadmap approval responsibilities.
Key Responsibilities
Title: Journey Orchestration, Lead
Location: Miami, FL (4 days onsite)
Job Type: Contract
Job Details:
This role is designed to drive enterprise-level journey orchestration across multiple channels and platforms, supporting strategic initiatives led by senior product leadership. It is execution-focused, without direct people management, budget ownership, or roadmap approval responsibilities.
Key Responsibilities
- Expand support across diverse channels, cross-functional teams, and platforms.
- Lead strategic initiatives by leveraging expertise in the consumer lifecycle to enable organizational transformation.
- Plan and execute enterprise journey orchestration strategies across commercial and transactional email channels.
- Design, build, and optimize lifecycle journeys using Salesforce Marketing Cloud, Adobe Target, and comparable platforms.
- Collaborate with analytics teams to assess journey performance and delivery health.
- Identify opportunities for testing, optimization, and incremental personalization.
- 3-5 years of experience in CRM, lifecycle marketing, personalization, or journey orchestration.
- Hands-on expertise with Salesforce Marketing Cloud or similar platforms.
- Strong execution skills with a focus on enterprise strategy delivery.