What are the responsibilities and job description for the Hybrid Job Role :: Product Owner / PM / BA (With Digital Marketing Analytics Experience :: Phoenix, AZ :: Contract position at Jobs via Dice?
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Job Role: Product Owner / PM / BA (With Digital Marketing Analytics Experience)
Location: Phoenix, AZ (Hybrid)
Duration: 12 Months Contract
Experience: 15 Years
Domain: Banking / Credit Cards / Financial Services
Job Summary
We are looking for an experienced Product Owner / Project Manager / Business Analyst with strong expertise in Banking and Credit Card digital marketing analytics. The ideal candidate should have experience managing digital marketing portfolios, campaign analytics, AI/data-driven marketing initiatives, and customer acquisition strategies.
The candidate must have hands-on experience with digital marketing measurement, Adobe Analytics, A/B testing, and campaign performance optimization using analytics and AI-driven insights.
Mandatory Skills
Job Role: Product Owner / PM / BA (With Digital Marketing Analytics Experience)
Location: Phoenix, AZ (Hybrid)
Duration: 12 Months Contract
Experience: 15 Years
Domain: Banking / Credit Cards / Financial Services
Job Summary
We are looking for an experienced Product Owner / Project Manager / Business Analyst with strong expertise in Banking and Credit Card digital marketing analytics. The ideal candidate should have experience managing digital marketing portfolios, campaign analytics, AI/data-driven marketing initiatives, and customer acquisition strategies.
The candidate must have hands-on experience with digital marketing measurement, Adobe Analytics, A/B testing, and campaign performance optimization using analytics and AI-driven insights.
Mandatory Skills
- Strong experience in Banking or Credit Card domain
- Experience working as a Product Owner, Project Manager, or Business Analyst
- Strong understanding of digital marketing analytics and campaign measurement
- Hands-on experience with Adobe Analytics or marketing analytics platforms
- Experience with A/B testing, experimentation, and campaign optimization
- Experience in AI/data analytics-driven marketing campaigns
- Ability to analyze customer journeys, conversion funnels, and acquisition metrics
- Strong stakeholder management and cross-functional coordination skills
- Excellent analytical, communication, and problem-solving skills