What are the responsibilities and job description for the Creative Strategist (Paid Social) Marketing Agency position at Jobgether?
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Creative Strategist (Paid Social) Marketing Agency based in Brazil.
As a Creative Strategist, you will lead the creative vision behind high-performing paid social campaigns for fast-growing eCommerce brands across platforms such as TikTok and Meta. You will combine creative thinking, consumer psychology, and performance data to develop advertising strategies that drive measurable business results. This role sits at the intersection of marketing strategy, content creation, and growth, giving you the opportunity to influence campaigns from concept to execution. You will collaborate with creative teams, editors, designers, and clients to transform ideas into engaging, conversion-focused content. The ideal candidate is passionate about digital trends, understands what captures audience attention, and thrives in a fast-paced, results-driven environment.
\n- Lead creative strategy for paid social campaigns across Meta and TikTok, developing concepts that improve engagement and conversion performance.
- Transform product insights and customer understanding into compelling hooks, creative angles, messaging frameworks, and ad scripts.
- Collaborate closely with editors, designers, and content creators to bring creative concepts to life.
- Analyze campaign performance data to identify opportunities, optimize creative direction, and inform future strategies.
- Monitor emerging trends, cultural moments, and platform developments to create relevant and attention-grabbing content.
- Own the creative feedback loop across multiple accounts, ensuring continuous improvement and alignment with performance goals.
- Manage and mentor a team of editors and creators, supporting high-quality content production and collaboration.
- Ensure all creative assets meet brand standards, platform requirements, and performance objectives.
- Maintain clear and effective communication with clients while keeping projects aligned and focused.
Requirements
- Proven experience in a creative strategy role within a performance marketing agency, eCommerce brand, or similar fast-paced environment.
- Strong understanding of UGC content, social-first creative strategies, and conversion-focused advertising.
- Deep knowledge of Meta and TikTok advertising platforms, including their different creative approaches and performance dynamics.
- Ability to think strategically about hooks, opening moments, storytelling, and messaging frameworks.
- Strong analytical skills with the ability to interpret campaign results and support creative decisions with data.
- Experience leading content production workflows and collaborating with creative teams.
- Familiarity with video editing tools such as Premiere Pro, or the ability to effectively communicate with editors and understand production processes.
- Strong copywriting abilities and the ability to craft compelling marketing messages.
- Excellent organization skills with the ability to manage timelines, feedback cycles, and multiple priorities.
- Strategic mindset, strong communication skills, proactive attitude, and a passion for continuous improvement.
- Strong understanding of consumer psychology, digital culture, and emerging social media trends.
Benefits
- High-performance team culture focused on results, creativity, and continuous improvement.
- Fully remote work environment with flexible working hours.
- Competitive salary package with performance-based bonus opportunities.
- Support for professional development through books, courses, and training resources.
- Opportunity to directly influence the growth and success of leading eCommerce brands.
- Career growth opportunities within a rapidly scaling marketing environment.
- Collaborative workplace where creative ideas and strategic contributions are highly valued.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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