Demo

Sales Assistant

JJ Food Service Limited
Enfield, CT Full Time
POSTED ON 2/18/2026 CLOSED ON 3/19/2026

What are the responsibilities and job description for the Sales Assistant position at JJ Food Service Limited?

Sales Assistant/Executive

We are looking for driven and results-oriented sales professionals to join our restructured call centre Sales team. If you have a strong sales mindset, excellent communication skills, and the ability to close deals, this is the opportunity for you!

About The Role

As a Sales Assistant, you will be responsible for finding potential customers, initiating contact, understanding their needs, and closing sales, as well as dealing with existing customers' orders and needs. You will not just take orders – you will proactively sell, ensuring customers receive tailored solutions that add value to their businesses.

Salary: £25,400.00 per annum

We are looking for applicants who have the following skills:

  • Sales-Driven Mindset – You are motivated by targets and have a proven track record of achieving sales results.
  • Excellent Communication Skills – Strong listening, speaking, and negotiation skills to build rapport and close deals.
  • Problem-Solving Ability – You can handle objections, find solutions, and ensure customer satisfaction.
  • Confidence and Initiative – You take ownership of sales opportunities and drive results.
  • Customer-Centric Approach – You understand customers’ needs and match them with the right products.
  • Experience in Sales or Telesales – Previous experience in an outbound sales environment is highly desirable.
  • Strong Computer Skills – Familiarity with Dynamics AX and Microsoft Office (Excel, Word, Outlook).
  • Eligibility to Work in the UK – Must have the right to live and work in the UK.

Responsibilities Of The Role

  • Input orders into the system for collection and delivery
  • Identify sales opportunities to grow existing customer accounts
  • Generate sales through contact with prospective customers
  • Respond efficiently to queries with appropriate information on products and services
  • Manage designated accounts
  • Interact with customers and process sales quickly, accurately and efficiently
  • Initiate sales leads in order to promote product sales and increase annual turnover, in line with sales targets
  • Generate sales through contact with prospective customers, acting as a sales representative when required

Our benefits:

  • 28 days paid annual leave (including Bank Holidays), increasing to 33 days with length of service
  • Access to hundreds of exclusive discounts and savings through our JJ family portal
  • Free support with personal legal, medical, health and wellbeing issues
  • A free telephone counselling service
  • Free secure parking
  • Cycle to work scheme

If you feel you have the necessary skills, apply today! Our friendly team will be in touch if your application is successful.

About JJ Foodservice

JJ Food Service is one of the UK’s leading independent foodservice wholesalers, supplying a wide range of quality products to restaurants, caterers, and retailers nationwide. Established in 1988, we operate 12 branches across the UK, employ over 770 people, and generate an annual turnover of £243 million.

Our success is built on exceptional customer service, efficient logistics, and innovation. We were early pioneers of digital ordering and e-commerce in the foodservice sector, offering seamless online and app-based solutions. Our commitment to sustainability and continuous improvement ensures we remain a trusted partner for thousands of customers across the UK.

JJ Foodservice is an equal opportunities employer, committed to creating an inclusive culture and encouraging a diversity of people. No matter who you are, what you look like, or where you are from, you can find your place at JJ Foodservice.

JJ Foodservice were announced National Wholesaler of the Year at the Grocer Gold Awards 2024.

Salary : $243 - $25,400

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