What are the responsibilities and job description for the Marketing Associate position at Janico, Inc.?
Company Description
For over 20 years, Janico, Inc. has been a trusted provider of high-quality commercial janitorial products, serving businesses globally with innovative cleaning solutions. The company operates five unique brands across various product categories, manufacturing everything from sponges and brooms to specialty cleaning sprays. With over 30 facilities worldwide, including in the United States, Janico employs thousands of dedicated professionals to ensure efficient production and distribution processes. Known for its commitment to quality and customer satisfaction, Janico is focused on building strong relationships with customers and distributors to deliver exceptional service and products. The company takes pride in its growth, offering an extensive catalog featuring more than 1,000 products, and continues to look forward to new opportunities to expand and innovate.
Position Summary
The Marketing Associate supports the development and execution of Janico’s marketing initiatives across digital, trade, and sales channels. This position is ideal for a creative, organized professional who takes initiative, enjoys managing a variety of projects from concept through completion, and values collaboration across teams.
Key Responsibilities
Digital Marketing Product Content
- Develop and maintain enhanced digital marketing product content following GS1 standards, including images, copy, and product specifications
- Ensure all product content aligns with brand standards and is optimized for digital platforms
- Manage digital product information via a centralized data pool or content management system
- Oversee content syndication to customers, distributors, and online partners to ensure accuracy and consistency across channels
Digital Marketing & Website Management
- Maintain and update Janico’s website content, such as product pages, specifications, news, images, and resources
- Collaborate with internal and external partners to enhance site usability and SEO performance
- Manage digital marketing content and campaigns across web, email, and online channels
· Collaborate on photography, video, and storytelling that highlight Janico products and brand values
- Develop and schedule content across Janico’s social media platforms. Track engagement and metrics
Product Literature & Collateral
- Coordinate updates to product literature, spec sheets, and catalogs to ensure accuracy and brand consistency
- Support new product launches with digital and print marketing materials
- Work with designers and vendors to manage production of marketing assets
Trade Shows & Events
- Coordinate logistics, planning, and development of booth assets for industry shows and customer events
- Manage show registration, shipping, collateral needs, and booth setup as needed
Cross-Functional Support
- Collaborate across Janico’s internal teams to support marketing needs
- Maintain brand guidelines and help ensure consistent messaging across all materials
- Assist with other marketing projects as assigned
Qualifications
- Bachelor’s degree in Marketing, Communications, or related field
- 1–3 years of marketing experience (B2B or manufacturing experience a plus)
- Strong project management and organizational skills with keen attention to detail
- Proficiency in Microsoft Office and experience with content management systems
- Familiarity with digital asset management or product information management (PIM/DAM) systems preferred
- Experience with Adobe Creative Suite, email marketing, and social media platforms preferred
- Excellent written and verbal communication skills