Events & Marketing Coordinator

We are looking for an organized, detail-oriented Events & Marketing Coordinator to support the planning and execution of brand events within the watch industry. This role focuses heavily on event coordination and logistics, with additional support for marketing initiatives tied to product launches and brand experiences. The ideal candidate is proactive, enjoys hands-on execution, and has a genuine interest in watches, design, and community engagement.

Event Coordination (Primary Focus)

• Assist in planning and executing events such as product launches, watch fairs, pop-ups, retailer events, and collector meetups
• Planning up to 15-17 events per year
• Host occasional events independently, engaging with customers, and selling watches
• Coordinate event logistics including venues, shipping of watches and displays, travel arrangements, staffing schedules, and timelines
• Support on-site event setup, breakdown, and day-of execution
• Communicate with vendors, venues, and partners to ensure smooth event operations
• Track event budgets, invoices, and expenses
• Help manage event calendars and timelines

Dallas Showroom 

• Assist in conducting one on one showroom appointments with customers
• Collaborate with customer service in creating premium brand experiences

Marketing & Brand Support

• Support marketing initiatives tied to events and product launches
• Assist with email campaigns, social media posts, and event announcements
• Help gather content from events (photos, videos, testimonials) for marketing use
• Maintain consistency in brand voice and presentation across event materials

Project & Team Collaboration

• Maintain organized records for events, contacts, and post-event reporting
• Assist with post-event follow-up, reporting, and feedback collection
• Collaborate with sales, PR, and customer service teams as needed

• Bachelor’s degree in Marketing, Communications, Events, or a related field
• 1-3 years of experience in marketing and/or event management
• Experience in luxury, lifestyle, fashion, or watch/jewelry industries strongly preferred
• Proven ability to manage multiple projects simultaneously
• Strong organizational, communication, and interpersonal skills
• Willingness to travel as required for events and trade shows

• Passion for watches, horology, and design craftsmanship
• Strong storytelling and brand-building instincts
• Natural ability to create brand right visuals and presentation
• Ability to meet deadlines with strong organizational skills
• Budget management and vendor negotiation experience
• Ability to work independently and thrive in a fast-paced environment
• Creative problem-solving and attention to detail

• In-Office at JM Headquarters in Dallas, TX when not traveling
• Flexible schedule with occasional evenings and weekends for events
• Flexible off days to compensate weekend hours
• Travel required during peak event seasons
• Expect to travel 10 times per year including the US and International
• Events and travel conducted with the owner

• Opportunity to represent and shape a respected watch brand
• Direct relationships with the incredible JM community
• Hands-on involvement in product launches and industry events
• Growth opportunities within a dynamic and creative team
• Employee discounts on watches
• Benefits (health insurance, PTO)