What are the responsibilities and job description for the Social Media Specialist position at J.B. Hunt Transport Services, Inc.?
Job Summary
Under routine supervision, this position is responsible for implementing and supporting social media campaigns on all major platforms adopted by the company to improve social presence, drive leads, and engage internal and external clients. This position will support our online reputation management to vast audiences by responding to employee and customer reviews.
Job Description
Key Responsibilities:
Minimum Qualifications:
Compensation
Factors which may affect starting pay within this range may include skills, education, experience, geography, and other qualifications of the successful candidate. This position may be eligible for annual bonus and incentives based on profitability or volumes in accordance with the terms of the Company’s bonus and incentive plans, as applicable and in effect from time to time.
Benefits
The Company offers the following benefits for full-time positions, subject to applicable eligibility requirements, as may be in effect from time to time: medical benefit, dental benefit, vision benefit, 401(k) retirement plan, life insurance, short-term and long-term disability coverage, paid time off commensurate with tenure (includes vacation and sick time), six weeks of paid maternity leave along with two weeks of paid parental leave, and six paid holidays annually.
Education
Associates: Advertising (Required), Associates: Business Administration/Management (Required), Associates: Business Communications (Required), Associates: Digital Communications and Media/Multimedia (Required), Associates: English (Required), Associates: Journalism (Required), Associates: Public Relations (Required), Bachelors: Advertising (Required), Bachelors: Business Administration/Management (Required), Bachelors: Business Communications (Required), Bachelors: Digital Communications and Media/Multimedia (Required), Bachelors: English (Required), Bachelors: Journalism, Bachelors: Public Relations (Required)
Work Experience
Marketing
Certifications
Job Opening ID:
00620972 Social Media Specialist (Open)
“This job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.”
J.B. Hunt Transport, Inc. is committed to basing employment decisions on the principles of equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, persons with disabilities, protected veterans or other bases by applicable law.
Under routine supervision, this position is responsible for implementing and supporting social media campaigns on all major platforms adopted by the company to improve social presence, drive leads, and engage internal and external clients. This position will support our online reputation management to vast audiences by responding to employee and customer reviews.
Job Description
Key Responsibilities:
- Follow content-marketing strategy to create, maintain and publish content on a variety of social media platforms; comply to pre-set posting schedule
- Monitor and respond to comments across social media platforms under guidance from senior team members
- Cover assigned company events to assemble social media content
- Monitor and respond to online reviews on all platforms adopted by the company to vast audiences under guidance from senior team members
- Help represent and uphold the company's identity and voice across all social media channels and online review platforms to maintain relationships with user communities
- Assist with reporting on performance across social media platforms
- Research industry trends; collect and compile articles and information from internal and external resources for use in marketing materials
- Research facts to ensure accuracy and eliminate errors and misstatements
- Review marketing materials to correct errors in grammar, spelling, usage, facts and style
- Collaborate with team members on content ideas and goals
- Develop creative concepts for social media initiatives that drive traffic, engagement and leads
- Ensure all materials are consistent with brand and style standards and written in a manner to advocate J.B. Hunt's service offerings
Minimum Qualifications:
- Associate's degree in English, Journalism, Communications, Advertising, Public Relations, Business Administration, or related field with at least 2 years of experience in marketing, social media management, content creation, or a related field, and/or military equivalent OR Bachelor’s degree in English, Journalism, Communications, Advertising, Public Relations, Business or related field
- Ability to work from a content calendar and meet deadlines
- Ability to work in a team environment and collaborate on strategy
- Knowledge of various styles of writing (AP, APA, MLA, Web, etc.)
- Ability to process information with high levels of accuracy
- Ability to effectively transmit, receive and accurately interpret ideas through various mediums
- Ability to work both individually and as a team
- Knowledge of Sprout Social
- Willingness to travel
Compensation
Factors which may affect starting pay within this range may include skills, education, experience, geography, and other qualifications of the successful candidate. This position may be eligible for annual bonus and incentives based on profitability or volumes in accordance with the terms of the Company’s bonus and incentive plans, as applicable and in effect from time to time.
Benefits
The Company offers the following benefits for full-time positions, subject to applicable eligibility requirements, as may be in effect from time to time: medical benefit, dental benefit, vision benefit, 401(k) retirement plan, life insurance, short-term and long-term disability coverage, paid time off commensurate with tenure (includes vacation and sick time), six weeks of paid maternity leave along with two weeks of paid parental leave, and six paid holidays annually.
Education
Associates: Advertising (Required), Associates: Business Administration/Management (Required), Associates: Business Communications (Required), Associates: Digital Communications and Media/Multimedia (Required), Associates: English (Required), Associates: Journalism (Required), Associates: Public Relations (Required), Bachelors: Advertising (Required), Bachelors: Business Administration/Management (Required), Bachelors: Business Communications (Required), Bachelors: Digital Communications and Media/Multimedia (Required), Bachelors: English (Required), Bachelors: Journalism, Bachelors: Public Relations (Required)
Work Experience
Marketing
Certifications
Job Opening ID:
00620972 Social Media Specialist (Open)
“This job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.”
J.B. Hunt Transport, Inc. is committed to basing employment decisions on the principles of equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, persons with disabilities, protected veterans or other bases by applicable law.