What are the responsibilities and job description for the Creative Marketing Manager position at iSpeedToLead?
About The Company
Turning marketing into a market-domination weapon, we created a new category — the marketplace for future customers. Businesses shop for leads as they shop for products in e-commerce: full transparency, control, and predictable outcomes. We are the #1 lead marketplace in the USA, and we are accelerating.
Role Overview
We are looking for a Creative Marketing Manager to turn ideas into high-performing ad creatives that drive measurable business results. You will own how marketing messages are translated into execution — from concept to performance — ensuring speed, clarity, and continuous optimization.
This role is not about “making creatives.” It is about producing assets that convert, scale, and outperform competitors.
Requirements
Month 1:
We move fast, test constantly, and prioritize results over process. You will get context quickly and be expected to deliver value early. We evaluate trajectory, not perfection — fast learning and adjustment matter more than getting everything right immediately.
What we offer
Turning marketing into a market-domination weapon, we created a new category — the marketplace for future customers. Businesses shop for leads as they shop for products in e-commerce: full transparency, control, and predictable outcomes. We are the #1 lead marketplace in the USA, and we are accelerating.
Role Overview
We are looking for a Creative Marketing Manager to turn ideas into high-performing ad creatives that drive measurable business results. You will own how marketing messages are translated into execution — from concept to performance — ensuring speed, clarity, and continuous optimization.
This role is not about “making creatives.” It is about producing assets that convert, scale, and outperform competitors.
Requirements
- Proven experience in performance marketing and creative production
- Strong understanding of ad creative principles (clear message, strong hook, ICP focus)
- Ability to evaluate performance using metrics such as CTR, CPA, ROAS, conversion rate, and view rate
- Experience identifying customer pain points using ICP, buyer persona, or Jobs-to-be-Done frameworks
- Ability to move fast and iterate quickly based on data
- English advanced; Ukrainian/Russian is a plus
- AI-first mindset (using tools beyond basic ChatGPT for research, ideation, or production)
- Turn marketing hypotheses into testable ad creatives, fast
- Produce clear, focused messaging tailored to specific audience segments
- Continuously test, analyze, and optimize creatives based on performance data
- Identify why creatives win or fail and double down on what works
- Work closely with marketing and related teams to align on strategy and execution
- Ensure each creative has a clear goal, audience, and measurable outcome
- Scale successful concepts and eliminate underperforming ones quickly
- You focus on aesthetics over performance
- You cannot explain why a creative works or fails
- You rely on intuition instead of data
- You move slowly or over-polish instead of shipping and testing
- You expect detailed instructions instead of taking ownership
Month 1:
- Understand product, audience, and current creatives
- Start producing and testing creatives with clear hypotheses
- Establish baseline performance metrics
- Show clear improvement in creative performance (CTR, CPA, etc.)
- Consistently produce winning or scalable creatives
- Demonstrate fast iteration cycles and data-driven decisions
We move fast, test constantly, and prioritize results over process. You will get context quickly and be expected to deliver value early. We evaluate trajectory, not perfection — fast learning and adjustment matter more than getting everything right immediately.
What we offer
- Direct impact on marketing performance and growth
- High ownership over creative direction and execution
- Remote-first, flexible work environment
- Competitive compensation
- 3 weeks paid vacation 5 sick days
- Access to learning resources
- AI-driven workflows and tooling
- Fast-moving, execution-focused team