Director, State Public Policy (NY)

The Interactive Advertising Bureau (IAB) is looking for a Director of State Public Policy to lead advocacy and legislative engagement in New York and across other states. In this highly visible role, you’ll work with policymakers, regulators, and industry leaders to advance data-driven innovation while protecting consumer trust.

If you’re a strategic thinker who’s ready to help shape the future of digital advertising, this is your moment.

What You’ll Do 

As the Director of State Public Policy, you’ll: 

Policy Development & Advocacy 

1. Lead engagement on legislative and regulatory issues impacting the digital advertising industry in New York and other states.
2. Serve as a registered lobbyist before New York and other state legislatures, advancing thoughtful, innovation-friendly policies around data privacy, technology, and digital media.
3. Analyze legislation, regulation, and self-regulatory proposals to ensure IAB and its members remain proactive and well-positioned.
4. Craft policy positions and briefing materials that clearly communicate industry priorities to lawmakers and the public.
5. Member Engagement 
6. Keep IAB members informed through regular policy updates, summaries, and insights on key state developments.
7. Provide strategic guidance to members navigating compliance, advocacy, and state-level initiatives.
8. Build coalitions and foster relationships with advocacy partners and policymakers to amplify industry impact.

Who You Are 

You bring at least 5 years of experience in New York state-level public policy, government relations, or legislative affairs, ideally focused on digital advertising, technology, or media.  Experience with committees handling privacy, AI, and other technology issues is beneficial but not required.

You hold a Bachelor’s degree and possess a strong understanding of how public policy intersects with business innovation.

You’re an exceptional communicator—able to distill complex topics into clear, persuasive messages for executives, policymakers, and public audiences.

You demonstrate sound judgment, strategic thinking, and political acumen, knowing when to influence, negotiate, and build consensus.

You’re a self-starter who thrives in dynamic environments, balancing multiple priorities while delivering measurable outcomes.

You embody the highest levels of integrity, discretion, and professionalism in every interaction.

Our Mission:

“At IAB, our mission is to empower the media and marketing industries to thrive in the digital economy.”

Our Core Values:

1. bCourageous: We embrace the unknown and navigate uncharted waters with confidence. We’re not afraid to take bold steps, challenge the status quo, and turn obstacles into opportunities. At IAB, courage is our compass.

2. bCurious: Curiosity fuels our innovation. We’re relentless in our pursuit of knowledge, always asking “why” and “what if.” Curiosity opens doors to new ideas, and at IAB, those doors are always wide open.

3. bCollaborative: We understand that magic happens when we come together. Collaboration is in our DNA, and we thrive on the diverse perspectives and ideas that our team brings. Together, we create solutions that break boundaries.

4. bCommitted: Our dedication knows no bounds. We’re committed to our mission and each other, going the extra mile to achieve our goals. Our unwavering commitment is the backbone of our success.

Why It’s Amazing to Work at IAB:

Be Part of Something Bigger: When you join IAB, you’re not just taking a job; you’re becoming part of a mission-driven family. Your work contributes to shaping the future of digital advertising, making a lasting impact on the industry.

Unleash Your Potential: We believe in your potential and support your growth. From professional development opportunities to mentorship programs, we’re here to help you flourish and achieve your career aspirations.

A Culture of Curiosity: Curiosity is not just a value; it’s a way of life at IAB. You’ll be surrounded by inquisitive minds eager to explore new frontiers. Every day is a chance to learn, experiment, and innovate.

Collaboration is Key: We know that the best ideas come from collaboration. At IAB, you’ll work with a diverse, talented team that encourages you to share your thoughts, collaborate, and create solutions that shape the future.

Commitment to Your Well-being: We understand that work-life balance is crucial. That’s why we offer flexible schedules and remote work options, allowing you to maintain a fulfilling personal life while excelling in your career.

Inclusivity Creates Unity: At IAB, you’re not just an employee; you’re a vital part of a community that’s courageous, curious, collaborative, and committed to driving change. We celebrate your uniqueness and encourage you to be your authentic self.

Additional Information:

IAB is an equal employment opportunity employer in accordance with federal, state, and local law. This position requires the final candidate to successfully pass an E-Verify check.