What are the responsibilities and job description for the Search Engine Marketing Manager position at Insight Global?
Qualifications & Skills
· 3–5 years of experience in performance or growth marketing
· Hands-on experience managing affiliate platforms
· Strong proficiency in Google Ads and Google Analytics (GA4)
· Advanced Excel skills, including pivot tables, forecasting models, and data analysis
· Experience owning performance metrics such as CAC/SAC, conversion rates, and volume targets
· Experience building models to forecast performance and inform budget allocation
· Strong analytical mindset with the ability to translate data into strategic recommendations
· Experience with A/B testing frameworks and campaign optimization
· Excellent communication skills with the ability to clearly present performance insights to cross-functional teams
· Self-starter with the ability to operate independently in a fast-paced environment
Salary : $40 - $60