Regional Admissions Counselor

Job Title: Regional Admissions Counselor

Location: Tifton, GA

Regular/Temporary: Regular

Full/Part Time: Full-Time

Job ID: 292557

Job Summary

The Regional Admission Counselor for Florida serves as the primary representative of Abraham Baldwin Agricultural College (ABAC) in this key out-of-state market. Based in Florida, this position is responsible for recruiting and enrolling students by promoting ABACs academic programs, campus life, and value to prospective students, parents, school counselors, and community partners throughout Central and South Florida.

The counselor manages the entire admissions process for students from this territory, develops and maintains relationships with high schools and community colleges, and represents ABAC at college fairs, community events, and outreach programs. The position requires extensive travel within the assigned region and occasional visits to the ABAC Tifton campus.

Major Duties

Recruitment and Outreach

• Develop and execute a comprehensive recruitment plan for Central and South Florida aligned with ABACs enrollment goals.
• Represent ABAC at high school visits, college fairs, community events, and transfer fairs across the region.
• Establish and strengthen relationships with high school counselors, teachers, administrators, and community partners.
• Serve as the primary contact for prospective students and families in the assigned territory, guiding them through the inquiry, application, and enrollment process.
• Conduct individual and group presentations promoting ABACs academic programs and student experience.
• Coordinate occasional campus visits for students and groups traveling from Florida to ABAC.
• Meet or exceed individual recruitment and enrollment targets.
  
  

Admissions and Enrollment Support

• Communicate effectively with prospective students via phone, email, text, and virtual platforms to assist through each stage of the enrollment process.
• Support prospective students with application completion, transcript submission, and other admissions requirements.
• Maintain accurate and timely records of student interactions and activities using the colleges CRM system.
• Collaborate with on-campus admissions, financial aid, and housing staff to ensure a seamless enrollment experience.
  
  

Strategic And Collaborative Responsibilities

• Provide feedback and insight to the Director and Assistant Director of Enrollment Management regarding trends, challenges, and opportunities in the Florida market.
• Support the implementation of data-informed recruitment strategies and contribute to annual territory analysis and planning.
• Participate in virtual and in-person meetings, training sessions, and team events at the Tifton campus.
• Represent ABAC professionally and positively at all times, contributing to the colleges reputation and visibility throughout the region.
  
  

Other Duties

• Perform related duties as assigned to support ABACs enrollment and outreach goals.
  
  

Knowledge And Skills Required

• Knowledge of admissions and enrollment management principles and practices.
• Skill in public speaking, interpersonal relations, and customer service.
• Excellent written and verbal communication skills.
• Ability to plan, organize, and execute events independently while managing multiple priorities.
• Understanding of marketing and recruitment strategies from an educational perspective.
• Ability to work both independently in a remote setting and collaboratively as part of a team.
• Proficiency in Microsoft Office Suite, CRM systems, and virtual communication tools.
  
  

Supervisory Controls

The Regional Admission Counselor reports to the Assistant Director of Enrollment Management and works under the general supervision of the Director of Admissions and the Vice President for Enrollment, Marketing, and Communications. Performance is reviewed through meetings, reports, enrollment benchmarks, and observation of territory management.

Guidelines

Guidelines include ABAC and USG policies and procedures, FERPA and Title IX regulations, and applicable federal and state guidelines.

Complexity/Scope of Work

This position requires self-direction, initiative, and strong communication skills to manage a recruitment territory outside Georgia. The counselor must exercise sound judgment, adaptability, and professionalism while building relationships and representing ABAC¿s mission and values in varied settings.

Contacts

Contacts include prospective students, parents, high school and community college personnel, alumni, community organizations, and ABAC faculty and staff.

Contacts are made to provide information, build relationships, and guide students through the admissions process.

Physical Demands / Work Environment

• Work is performed remotely from Florida with extensive regional travel.
• Occasional travel to ABACs Tifton campus is required for training and events.
• Must be able to lift up to 30 lbs. and stand or sit for extended periods.
• Evening and weekend work will be required during peak recruitment seasons.
  
  

Minimum Qualifications

• Bachelors degree from an accredited institution.
• Strong communication, organizational, and customer service skills.
• Willingness and ability to travel extensively throughout Central and South Florida.
• Ability to work independently and manage time effectively.
• Valid drivers license and reliable transportation.
  
  

Preferred Qualifications

• Prior experience in college admissions, recruitment, or related student services role.
• Familiarity with Florida high schools and community colleges.
• Experience with CRM systems such as Slate, Element451, or similar platforms.
  
  

USG Core Values

The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct.

Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653.

Equal Employment Opportunity

Abraham Baldwin Agricultural College (ABAC) does not discriminate on the basis of race, color, national origin, gender or sex, disability, religion, age, veteran status, or genetic information in its programs and activities, including admissions and employment, as required by Title IX of the Education Amendments of 1972, the Americans with Disabilities Act of 1990 and changes made by the ADA Amendments Act of 2008, Section 504 of the Rehabilitation Act of 1973, Titles VI and VII of the Civil Rights Act of 1964, the Age Discrimination Act of 1975, and other applicable statutes, regulations, and USG and ABAC policies. For questions or more detailed information, please contact Abraham Baldwin Agricultural College's Human Resources Office at (229) 391-4887.