What are the responsibilities and job description for the Marketing Communications Advisor position at Indotronix International Corporation?
Job Title: Sr Advisor - Marketing
Job Type: Full-time – Direct Hire
Work Model: Hybrid (Mon., Tues., Thurs. in office; Wed. & Fri. remote)
Locations: Salt Lake City, UT (preferred) OR Cleveland, OH
About the Role: Are you an experienced marketing professional looking for a new challenge? Join the Marketing and Customer Insights team and be part of the Marketing Center of Excellence within Gas Distribution and Storage (GDS). This role will lead marketing initiatives in GDS US jurisdictions, primarily Utah and Ohio, driving impactful strategies across B2C and B2B audiences.
What You Will Do
- Lead end-to-end marketing execution: Develop and implement strategic marketing plans aligned with stakeholder objectives, from research and insights to execution, tracking, and optimization.
- Act as a trusted partner: Build strong relationships with cross-functional stakeholders, translating business goals into actionable marketing strategies.
- Drive independent ownership: Manage multiple projects simultaneously with autonomy, ensuring seamless execution.
- Ensure operational excellence: Oversee budgeting, procurement, invoice processing, and contract management.
- Leverage insights: Monitor campaign performance, apply analytics, and optimize strategies for future initiatives.
- Champion innovation: Identify and implement new tools, channels, and technologies to enhance marketing effectiveness.
- Maintain brand consistency: Ensure all marketing materials align with brand standards and business strategy.
- Manage agency partnerships: Lead external creative agency relationships to deliver high-quality omnichannel outputs.
- Ensure compliance: Oversee federal and state regulatory audit requirements for marketing activities in Utah and Ohio.
- Stay ahead of trends: Monitor emerging marketing and customer experience trends to drive engagement.
Who You Are
- Bachelor’s degree in Marketing, Advertising, Communications, Business, or related field.
- 7 years of progressive marketing or communications experience.
- Strong communication, presentation, and interpersonal skills with proven stakeholder influence.
- Experience managing creative agency relationships.
- Excellent project management skills in fast-paced, evolving environments.
- Ability to build strong relationships in complex settings.
- Detail-oriented with strategic vision and problem-solving skills.
- Ability to influence without authority and engage senior management.
Preferred Assets
- Advanced degree (Master's, MBA).
- Knowledge of Enbridge Gas Inc. energy conservation programs and regulatory communication requirements.
- Experience in the energy or regulated industry.
- Proven track record of successful marketing strategies driving measurable outcomes.
Working Conditions
- Typical office environment.
- Travel required (approx. 20%), primarily to Ontario or other US utility locations.