Demo

Admissions Counselor

Indiana Wesleyan University
Marion, IN Full Time
POSTED ON 7/8/2026
AVAILABLE BEFORE 11/5/2026
Job no: 495094
Work type: Administrative (Full Time)
Location: Marion, IN
Categories: Admissions/Recruiting/Enrollment

Job Title: Admissions Counselor

Reporting Relationship: Director of Admissions

Unit: IWU-Marion

Department: Enrollment Management - IWU Marion

Campus Location: Welcome Center, Marion, IN

Summary of Position: The admissions counselor position promotes the University and its programs to prospective students and their communities. The admissions counselor manages a caseload of students to identify, recruit, admit and matriculate successfully into the University, its programs and community. The goal is accomplished through building relationships with the student and their family, sharing opportunities available to the student at IWU and encouraging them on their next steps. Engagement varies by season but includes travel, hospitality during campus visits and extensive communication with families (including phone calls).


Duties and Responsibilities

  • Production
    • Meet or exceed enrollment goals through sustained effort
    • Monitor and adjust strategy to help meet historic benchmarks for yield and acceptance percentage
    • Meet or exceed campus visit goals for the assigned territory
    • Assist other counselors with meeting their goals
    • Provide successful handoff of matriculated students
  • Engagement and Communication
    • Initiate frequent and meaningful communication (telephone, text, social media, notes, email, etc.) with students and parents at all steps of the recruitment process
    • Engage in meaningful communication with key influencers of students, including parents, guidance personnel, pastors, and alumni to assist in recruiting
    • Meet with and host prospective students and their guests when visiting campus, including campus tours, hosting them for meals and chapel, walking them to appointments, etc.
  • Territory Development and Management
    • Collaborate with office leadership to develop a plan for managing the assigned territory that reflects an understanding of demographic, economic, and cultural nuances
    • Plan and execute travel around assigned college fairs that include visiting relevant high schools and engaging churches and pastors as advised
    • Participate in informal and formal territory events, including site visits, camps, conferences, and church gatherings, in coordination with the Wesleyan church and other partners
    • Schedule, promote and host receptions in recruiting region
    • Engage with conference guests via booth set-up, stage-time, dinner receptions, evening activities, and conference activities
  • Institutional Relationships and Representation
    • Coordinate recruitment efforts with student service areas, academic programs and other units (e.g. athletics, honors college, etc.)
    • Maintain updated knowledge of IWU programs, services, expectations, culture, etc. (e.g. new majors, chapel program focus, co-curricular experiences, student services processes)
    • Communicate the value of a Christ-centered education in a manner that recognizes potential students come from diverse theological backgrounds
    • Understand and effectively communicate the cost of attendance along with the return on investment of an IWU degree
    • Represent all university values without discrimination
  • Departmental Service
    • Thoroughly evaluate all travel efforts to improve systems and methods on an ongoing basis
    • Readily assist admissions team members with admissions events and needs, including visit days, assisting when team members are unavailable, etc.
    • Assist with other duties and tasks when needed or as assigned

Qualifications: According to Indiana Wesleyan University employment policy all employees must possess a strong Christian commitment and adhere to the standards outlined in the IWU Community Lifestyle Statement.


Education

  • Bachelor's Degree Required

Experience

  • Experience in admissions, sales, case management, or marketing/communications is strongly preferred, but not required
  • Demonstration of a clear commitment to pursuing the greatest good for students and communities, including promoting student success
  • Demonstration of a clear commitment to working effectively with individuals from diverse communities and cultures
  • Experience as an IWU alumnus or employee is preferred, but not required

Required Skills

  • Demonstrated ability to work effectively with individuals from diverse communities and cultures
  • Exceptional communication skills across multiple mediums, including written and presentation as well as with technology (phone conversation, video chat, text, email, social media, etc.)
  • Strong interpersonal skills, including emotional intelligence, friendliness/warmth, and conversation skills
  • Capable of operating comfortably, effectively and efficiently in MS Office systems
  • Good time management and organizational skills


IWU Kingdom Diversity Statement

IWU, in covenant with God's reconciling work and in accordance with the Biblical principles of our historic Wesleyan tradition, commits to build a community that reflects Kingdom diversity. We will foster an intentional environment for living, teaching and learning, which exhibits honor, respect, and dignity. Acknowledging visible or invisible differences, our community authentically values each member's earthly and eternal worth. We refute ignorance and isolation and embrace deliberate and courageous engagement that exhibits Christ's commandment to love all humankind.


LIMITATIONS AND DISCLAIMER

As a religious educational institution operating under the auspices of The Wesleyan Church, Indiana Wesleyan University is permitted and reserves the right to prefer employees on the basis of religion (42 U.S.C., Sections 2000e-1 and 2000e-2).

The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. Employees will be required to follow other job-related instructions and to perform other job-related duties requested by their supervisor in compliance with Federal and State Laws.


Advertised: 16 Jun 2026 US Eastern Daylight Time
Applications close: 19 Jul 2026 US Eastern Daylight Time

Benefits:

Health Insurance, Vacation & Paid Time Off, Retirement Plan

Salary.com Estimation for Admissions Counselor in Marion, IN
$42,073 to $52,524
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