What are the responsibilities and job description for the Product Marketing Manager position at Inclusively?
Inclusively is partnering with a ride share company to hire a Product Marketing Manager. **Please note: this role is NOT an internal position with Inclusively but with the partner company.**
ABOUT INCLUSIVELY:
Inclusively is a digital tech platform that empowers job seekers with disabilities, caregivers, and veterans by using Success Enablers–accommodations and personalized workplace modifications that help all job seekers reach their full potential and excel. This includes all disabilities under the ADA, including mental health conditions (e.g. anxiety, depression, PTSD), chronic illnesses (e.g. diabetes, Long COVID), and neurodivergence (e.g. autism, ADHD).
Create your profile, select Success Enablers, and connect to jobs from our partnered employers who are committed to creating diverse and inclusive teams. When registering, you must acknowledge that this platform is for people with disabilities, caregivers, and veterans. However, Inclusively does not require candidates to disclose their specific disability to join the platform.
Responsibilities:
- Develop and execute go-to-market strategies for new ad tech product features and launches.
- Collaborate closely with product and engineering teams to understand product roadmaps and technical details.
- Translate technical specifications into clear, concise, and compelling messaging for various audiences.
- Create product positioning, messaging, and value propositions that differentiate our solutions in the market.
- Develop sales enablement materials, including presentations, demos, and case studies.
- Conduct market research and competitive analysis to identify trends, opportunities, and threats.
- Gather and analyze customer feedback to inform product development and marketing strategies.
- Partner with marketing communications teams to develop campaigns and content that drive awareness and adoption.
Experience:
- Bachelor’s degree in Marketing, Business or a related field.
- 5 years of experience in product marketing, preferably in the advertising industry.
- Strong understanding of digital advertising, ad tech platforms, and the associated ecosystem.
- Experience working closely with product and engineering teams in an agile environment.
- Proven ability to translate technical concepts into clear and compelling marketing messages.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Experience with data-driven marketing and performance analysis.
- Ability to thrive in a fast-paced, dynamic environment.
Preferred Qualifications:
- Experience with programmatic advertising, demand-side platforms (DSPs), supply-side platforms (SSPs), or data management platforms (DMPs).
- Familiarity with API documentation and technical integrations.
- Experience conducting user research and usability testing.
Benefits:
- Great medical, dental, and vision insurance options with additional programs available when enrolled
- Mental health benefits
- Family building benefits
- Child care and pet benefits
- 401(k) plan to help save for your future
- In addition to 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off
- 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
- Subsidized commuter benefits
- Team members get an exclusive opportunity to test new benefits of our Ridership Program
Salary: $118,000-$147,500
Salary : $118,000 - $147,500