Demo

Dir. of Sales

IMMI
Westfield, IN Full Time
POSTED ON 10/17/2026
AVAILABLE BEFORE 11/15/2026
Founded in 1961, we are a growing manufacturing company. IMMI® is the trusted, global leader of safety solutions, helping to protect millions of lives every day. For over sixty-five years, IMMI has led the way in developing, designing, testing, and manufacturing innovative safety restraints and systems. IMMI’s safety products are found worldwide on car seats, heavy trucks, school buses, recreational/off road, military, fire/EMS, motor coach, and construction vehicles. IMMI recently became an ESOP giving team members the opportunity to become owners and share in the company’s future success. IMMI is a dynamic organization serving more than eleven markets and hundreds of customers across multiple countries. IMMI is also home to IMMI VIP steering wheels and CAPE®, the world’s leading state-of-the-art testing facility.

IMMI is seeking a qualified and highly motivated individual to fill the role of Director of Sales, Center for Advanced Product Evaluation (CAPE) who is responsible for leading the sales strategy, business development, customer relationships and management of the sales organization at CAPE, the Center for Advanced Product Evaluation. This position will drive strategic growth for this business unit of IMMI, while working collaboratively with Engineering, Finance, Sales, Legal, and Marketing.

Key Responsibilities

Strategic Leadership

  • Define and execute the CAPE growth strategy aligned with IMMI’s corporate business goals 
  • Serve as a key member of the CAPE Leadership and IMMI Sales teams, influencing enterprise decisions and recommending strategic initiatives to senior leadership
  • Establish departmental goals, priorities and performance metrics to support profitability and growth objectives
  • Identify market expansion plans and revenue objectives on behalf of CAPE

Deliver Excellence & Transformation

  • Grow and maintain current customer base, while providing exceptional customer service through testing, innovation, and quality 
  • Direct the pursuit of and participate in new business development
  • Oversee key customer relationships and long-term account development strategies
  • Direct pricing strategies, commercial proposals, negotiations and customer agreements
  • Represent CAPE within the industry via participation in events, speaking engagements and association membership involvement

System & Capability Development

  • Identify and drive areas for improvement in both technology and processes to enhance the overall customer lifecycle
  • Oversee sales forecasting, budgeting, performance reporting and business planning activities

Cross-Functional Impact

  • Partner with Engineering, Quality, Sales, Finance, Marketing, and HR on transformation initiatives 
  • Lead digital transformation initiatives tied to Marketing and Sales 

People Leadership

  • Build, mentor, and scale a high-performing CAPE commercial team 
  • Oversee employee performance, professional development, workforce planning and personnel recommendations
  • Allocate resources and delegate responsibilities to ensure achievement of departmental objectives

Qualifications

Required:

  • Bachelor's degree in engineering, business, or related field (MBA preferred) 
  • 10 years of progressive revenue success  
  • Experience as individual contributor and/or leader in service-based sales
  • Proven track record of being responsible for a $5M book of business 
  • Outstanding communications and relationship building skills 

Preferred

  • Automotive, testing or highly regulated manufacturing experience 
  • Experience scaling revenue growth leading a business unit 
  • Background in project based engineering or technical services
  • Strong executive presence and change leadership capability 

Key Success Metrics

  • Revenue Growth 
  • Productivity and cost savings improvements 
  • Customer success and experience
  • Profitability improvements
  • Employee engagement

Location: Westfield, IN 

Reports to: VP of Sales and Marketing

Benefits

  • Team Member Ownership/ESOP
  • Healthcare, vision, dental options
  • Company Paid Long and Short-Term Disability Insurance
  • Ten (10) paid holidays
  • Four (4) IMMI Serves volunteer days per year
  • Onsite Health and Wellness Clinic
  • Generous Paid Time Off
  • Bonus Opportunities
  • 401k
  • Tuition Assistance

Salary.com Estimation for Dir. of Sales in Westfield, IN
$191,927 to $252,007
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