Social Content Coordinator

Who We Are:

IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.

Key Responsibilities And Accountabilities

• Creates original content mobile-first, short-form video content, and live executions.
• Handles creative requests and asset delivery for IMG owned and operated social media and digital channels.
• Acts as the eyes and ears of the World’s Strongest Man on TikTok, Instagram, YouTube, Facebook, SnapChat, Threads and other platforms through content creation, community management and an understanding of the overall fan ecosystem and platform trends.
• Works with multiple departments and stakeholders to create, copy-edit, and post social media content for IMG and clients’ pages.
• Occasional social coverage of live events for IMG clients, using social media tools and platforms including Greenfly, WSC Sports and others.
• Captures content during live events on the ground via cameras and cell phones for our social channels.
• Work with social media teams to maintain daily/weekly social media calendars and posting cadence that are aligned with monetization and sponsorship deliverables.
• Collaborates with sponsorship team in executing brand partnerships.
• Monitors the sports-on-social “universe” and interacts with athletes, celebrities and influencers with an “always on” approach.
• Generates custom social media analytics reports using social media platforms native insights and analytics tools.
• Tracks content against KPIs, identifying trends and best practices.
• Onboarding and educating athletes and talent on how to utilize and maximize social platforms. In some cases, this may require sending content to talent for their accounts.
• Executes community management across all social platforms including tracking fan sentiment about athletes, promotions, and events.
• Provides support for the growth of IMG Media business objectives.
• Performs other tasks, projects, and responsibilities as assigned.
  
  

Knowledge and Experience

• 2-3 years of experience working with social media for a sports property preferred
• Proven track record for managing and growing social media accounts
• Strong knowledge of social media platforms, including content formats, analytics, and tools (e.g., Hootsuite or similar)
• Journalism background and general sports knowledge is preferred
• Photography and videographer experience
  
  

Skills And Abilities

• Well-versed and comfortable editing and posting content through TikTok’s and Instagram’s platform
• Adobe Photoshop, Adobe Premiere, and After Effects proficiency
• Positive attitude and an ability to handle an intense schedule, fast-paced environment, and off-hours requests
• Creative thinker with a proactive and adaptable approach
• Excellent attention to detail
• Ability to maintain confidential information
  
  

Per local requirements and in the interest of transparency, the hourly rate shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. The company strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.

Hiring Rate Minimum:

$23.25 hourly (minimum will not fall below the applicable state/local minimum wage thresholds)

Hiring Rate Maximum:

$31.00 hourly