What are the responsibilities and job description for the Marketing and Creative Coordinator position at IMC Logistics?
Position Overview: The Marketing and Creative Coordinator is responsible for executing marketing content and creative design functions for IMC Logistics.
This is an on-site role; not hybrid.
Essential Job Duties Include:
Creative/Material Design
- Create and maintain brand consistency for IMC PowerPoint templates.
- Develop and design high-quality printed and digital marketing materials.
- Review all creative materials to ensure they reflect brand identity/goals.
- Continue to build photo asset libraries on the Marketing Shared Drive, including video files.
Social Media
- Respond to and elevate post comments that need addressing.
- Organize and post regional content in collaboration with VP. Design graphics, photos, videos for posts as needed.
- Coordinate with Creative Team and send social media prompts for strategic regional content. Utilize content to create reels/stories and posts for regional focus.
Website/SharePoint
- Create videos from footage or photos to be integrated into website.
- Manage the design and publication of graphics for company news and post in Newsroom.
- Work with VP on content planning to create imagery and posting of all content for SharePoint and HQ monitors.
Driver Newsletters & Emails
- Create graphics/videos for Driver Newsletters and create imagery for GLEEP push.
- Manage driver recruiting emails to support the Recruiting Team; design series of 3 emails for 6-week schedule.
Company Store/Promo Items
- Manage and order all promo items ensuring brand identity guidelines are followed.
- Maintain internal inventory of items and ship to regions as needed.
- Oversee the Company Store with HALO; refresh items offered as needed.
Other Duties
- Assist with event preparation including booth materials as needed.
- Other projects, as assigned.
Job Requirements:
- Bachelor’s degree in art, graphic design, marketing communication or another relevant field. Possess a solid understanding of design best practices.
- 2 years of experience in marketing.
- A solid understanding of design best practices.
- Strong creative vision with an understanding of business objectives.
- Attention to detail and understanding that everything published reflects the IMC Logistics brand.
- Project management skills including ability to meet deadlines and stay within budget