Marketing Manager

📣 Marketing Manager

Position Summary

We are seeking a versatile and highly capable Marketing Manager to drive and scale our marketing programs in a dynamic B2B industrial-focused environment. This is a pivotal, hands-on role perfect for a self-starter eager to take ownership of marketing initiatives and grow into broader leadership responsibilities.

The ideal candidate thrives on building brand awareness, driving demand, and delivering actionable data to support the sales team.

Location

This is an on-site position located in the Southeast U.S. region. Travel up to 25% is required for trade shows and visits to operational facilities.

What You’ll Do (Responsibilities)

• Digital Marketing Management: Manage and execute day-to-day digital marketing operations, including HubSpot utilization, email campaigns, social media channels, and website updates.
• Content & Campaign Creation: Create engaging content across various formats (digital and print) to drive brand awareness, lead generation, and customer engagement.
• Performance Tracking: Track campaign performance, analyze KPIs, ROI, and lead quality, and generate data-driven reports for leadership.
• Web & SEO: Maintain and optimize website performance (UX) and content, supporting foundational SEO and paid media initiatives.
• Sales Enablement: Collaborate closely with the sales and product teams to ensure consistent messaging and strong alignment with revenue goals.
• Brand & Collateral: Manage creative assets, marketing collateral, vendor relationships, and ensure rigorous brand consistency across all platforms.
• Project Management: Develop marketing calendars, manage campaign timelines, and ensure projects are delivered efficiently.

What We’re Looking For (Qualifications)

• Experience: 4–6 years of progressive marketing experience, preferably in an industrial or B2B environment.
• Tech Stack Proficiency: Proven proficiency in HubSpot (workflows, email marketing, landing pages, reporting) is essential.
• Web Skills: Experience updating basic website content using a popular CMS platform like WordPress.
• Core Digital Skills: Hands-on experience managing email marketing, social media content, and general CMS functionality.
• Analytical Mindset: Strong analytical skills with the ability to measure success and translate data into actionable marketing recommendations.
• Soft Skills: Excellent communication, organization, and project management skills.
• Cultural Fit: Must be a self-starter who thrives in a fast-paced, lean, and highly collaborative team setting.

Why Join Us

• Impact: Be part of a growing company where your strategic and tactical work directly impacts business results.
• Ownership: Unique opportunity to shape and scale marketing programs from the ground up.
• Culture: Join a collaborative, hands-on team environment with exposure to both strategic and operational aspects of marketing.