What are the responsibilities and job description for the Account Executive, Food position at Hunter?
About Us
There’s a reason HUNTER is recognized as a PRWeek Best Place To Work and has been named PRovoke “Consumer Agency of the Year” not once, but twice: At HUNTER, we EARN IT — consumer attention, the trust and loyalty of clients, and the dedication of our staff, currently 350 strong and counting.
Overview
An Account Executive plays an important role in the execution and management of client projects, including media outreach; interfacing with client representatives; and supervising team members.
Responsibilities
In order to comply with equal pay and salary transparency laws in various locations, the Company believes the target range of base compensation for this role is $58,500-70,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
At HUNTER, we work hard and play hard, and while we have all the benefits you’d expect —competitive health and dental insurance plans, a 401K company match and generous PTO — we also provide:
Founded in 1989, HUNTER has grown into one of the most respected marketing communications firms in the country, creating work that matters in strategic planning, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach and content creation and distribution. And we do it all for esteemed companies and brands across every sector you can imagine:
There’s a reason HUNTER is recognized as a PRWeek Best Place To Work and has been named PRovoke “Consumer Agency of the Year” not once, but twice: At HUNTER, we EARN IT — consumer attention, the trust and loyalty of clients, and the dedication of our staff, currently 350 strong and counting.
Overview
An Account Executive plays an important role in the execution and management of client projects, including media outreach; interfacing with client representatives; and supervising team members.
Responsibilities
- Manage client PR projects
- Understand the resources and tools needed to achieve the clients’ marketing/PR objectives; complete tasks that meet objectives
- Coordinate internal and external resources, vendors, etc.
- Advise team members on developments; proactively update the team on status
- Make recommendations for ways to meet client needs
- Plan and manage logistics for client press events and serve as a representative of the client and agency on-site
- Be conscious of clients’ program budgets and keep time and expenses on-track
- Attend and actively participate in client calls and meetings
- Interface with clients
- Accommodate and anticipate client needs
- Respond to requests for information from clients in a timely manner
- Conduct traditional and social media relations outreach
- Demonstrate an understanding of the media landscape, including social media, and how to use these to drive brand awareness and engagement for clients
- Proactively share newsjacking opportunities
- Draft press materials including but not limited to pitches, media lists, executive prep docs and talking points
- Engage with reporters and bloggers in the consumer, lifestyle, and parenting space, secure media placements
- Build and maintain relationships with traditional and social media contacts on behalf of the agency and clients
- Monitor, track and, compile program results to provide analysis
- Collaborate closely with senior team members to brainstorm creative ideas and execute integrated communications plans
- Participate in agency brainstorm sessions for client programs
- Develop strategic/creative thinking skills
- Actively participate in agency committees or departments as designated/asked
- Participate in agency projects and events
- Assist in the creation of new business and/or business renewal presentations
- Develop and foster relationships with suppliers
- Assist with account administration tasks, as needed, such as compilation of agendas and action items, media coverage reports, coordination and set-up of client meetings, product shipments, etc.
- Ability to:
- Understand the clients’ business and relevant industry trends, and use the information to inform interactions and program development
- Manage multiple projects across multiple accounts
- Prioritize work, meet deadlines and actively communicate progress and deliverables (i.e. time management)
- Travel to client and event locations; meet with clients at their office locations/headquarters
- Demonstrate solid writing, editing, presentation and interpersonal communication skills
- Show integrity and good judgment when working with colleagues and clients
- Support the digital/social team with brainstorming creative always-on owned content, identifying and working with creators, and responding to reactive opportunities
- Assist the PR team with material development and program execution across earned media, licensing deals, and partnership collabs
- Oversee community management and draft suggested responses to comments & DMs across accounts
- B.A. in Public Relations, Journalism, Communications or the like
- Two (2) to three (3) years of experience in a public relations agency or similar position
- Proficiency in Microsoft Office (Word, Excel, PowerPoint)
- Proven media relations experience, including pitching and securing coverage in consumer/lifestyle outlets
- Highly organized with excellent project management skills; able to manage multiple priorities in a fast-paced environment
- Ability to work both independently and collaboratively in a team environment
- Passion for technology, social media, and the digital landscape
In order to comply with equal pay and salary transparency laws in various locations, the Company believes the target range of base compensation for this role is $58,500-70,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
At HUNTER, we work hard and play hard, and while we have all the benefits you’d expect —competitive health and dental insurance plans, a 401K company match and generous PTO — we also provide:
- a hybrid work model;
- a “work from anywhere in the US” policy (up to four weeks a year);
- a year-round staff training and development curriculum; and
- a staff-led Action Group dedicated to DEI excellence in the agency and industry (read our DEI statement here: https://hunterpr.com/dei/ )
Founded in 1989, HUNTER has grown into one of the most respected marketing communications firms in the country, creating work that matters in strategic planning, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach and content creation and distribution. And we do it all for esteemed companies and brands across every sector you can imagine:
- Food Beverage
- Wine Spirits
- Health Beauty
- Fashion Lifestyle
- Home
- Travel Hospitality
- Financial Services
- Tech
Salary : $58,500 - $70,000