What are the responsibilities and job description for the Digital Specialist position at Horizontal Talent?
We are seeking a talented Digital Specialist to enhance our online presence and optimize our digital marketing strategies. This role offers the opportunity to work in a dynamic environment, focusing on website management and user experience improvements.
Responsibilities
- Manage and update website content using Adobe Experience Manager (AEM) to ensure optimal performance and user engagement.
- Support the migration of additional sites to AEM, enhancing overall digital infrastructure.
- Analyze website analytics and user behaviors to identify areas for improvement and implement data-driven strategies.
- Coordinate with design and development teams to enhance user experience and interface.
- Implement SEO best practices to improve site visibility and conversion rates.
- Track and report on key performance indicators (KPIs) related to website traffic and user interactions.
Skills
- Proven experience with Adobe Experience Manager (AEM) and content management systems.
- Strong understanding of SEO principles and digital marketing strategies.
- Excellent attention to detail and organizational abilities.
- Strong communication and collaboration skills to work effectively with cross-functional teams.
Preferred Skills
- Familiarity with design tools such as Figma and project management software like JIRA.
- Experience with analytics tools such as Amplitude and Semrush.
- Knowledge of UX/UI principles to enhance user interactions on digital platforms.
At Horizontal, we believe in fostering a diverse, equitable, and inclusive environment where all team members can thrive. We welcome applicants from all backgrounds and experiences to apply.
By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.
Horizontal facilitates valuable and productive conversations between you and potential employers. We can assist you in growing your career by partnering you with employers that offer challenging assignments. For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The pay range for this role is $45 - $75 per hour. This is not a guarantee of compensation, as final offer amount may vary based on factors including but not limited to experience and geographic location.
Salary : $45 - $75