Senior Consultant, Marketing Technology

Senior Consultant, Marketing Technology

Our client, a growing technology consulting firm is expanding its service offerings and launching a new Marketing Technology practice to better support clients across demand generation, customer engagement, and lifecycle marketing.

The Senior Consultant, Marketing Technology will play a key role in establishing and scaling this practice. Reporting to the VP of Delivery, this position is ideal for a seasoned consultant who can lead end-to-end client delivery while helping define foundational processes, methodologies, and future team structure. The role blends hands-on execution with strategic leadership, offering a clear path to expanded delivery ownership and people leadership as the practice grows.

Core Responsibilities

Client Delivery & Solution Leadership

• Lead end-to-end delivery for mid-sized or multi-phased client initiatives leveraging leading marketing technology platforms

• Own delivery outcomes, including scope, timeline, quality, and client satisfaction

• Partner with clients to understand marketing, demand generation, and customer engagement objectives and translate them into scalable technical solutions

• Facilitate discovery sessions and stakeholder workshops; document requirements, user stories, and future-state process designs

• Design, configure, and optimize marketing automation platforms and supporting tools (e.g., Marketo, HubSpot, Salesforce Marketing Cloud, or similar)

• Ensure seamless integration between Salesforce and third-party marketing tools, with a focus on data integrity and long-term scalability

• Uphold delivery excellence through testing, validation, documentation, and enablement

Project & Stakeholder Management

• Manage delivery across multiple contributors, delegating effectively while maintaining accountability for outcomes

• Develop and maintain delivery plans, forecasts, and milestones; adapt plans as client priorities evolve

• Accurately estimate effort and forecast capacity on a week-by-week basis

• Facilitate alignment across cross-functional stakeholder groups, proactively identifying and mitigating risks and dependencies

• Lead regular client check-ins and executive-level discussions to ensure alignment with strategic goals

Practice & Team Development

• Contribute to defining scalable delivery methodologies, best practices, and quality standards for the Marketing Technology practice

• Support hiring, onboarding, and development of future marketing technology team members

• Provide thought leadership on marketing automation strategy, data architecture, analytics, and performance measurement

• Partner with leadership on solution design, scoping, and pre-sales activities as needed

Qualifications

• 5 years of experience in a SaaS environment or consulting role within Salesforce and/or marketing technology ecosystems

• Hands-on experience with one or more marketing automation or customer engagement platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud, Pardot, or similar)

• Strong understanding of marketing technology architecture, data models, and industry best practices

• Proven experience leading complex client initiatives involving multiple contributors and stakeholders

• Demonstrated ability to balance hands-on delivery with delegation and team oversight

• Bachelor’s degree or equivalent professional experience

Preferred Experience

• Experience launching or scaling a consulting practice, service offering, or internal capability

• Exposure to multiple Salesforce clouds (Sales, Service, Experience, Marketing)

• Experience with integrations, data migrations, analytics, and reporting

• Familiarity with enterprise integration tools or AppExchange applications

• Previous experience in a delivery lead, team lead, or people management role