What are the responsibilities and job description for the Sales Account Representitive position at Hermann Forwarding?
Position Overview
As an Account Representative, you will play a crucial role in driving revenue growth by identifying, qualifying, and nurturing new business opportunities. You will collaborate closely with the Director of Business Development, fellow Business Development Specialists, outside sales professionals, warehouse managers, and customer service representatives, to help strengthen our customer base and expand our market presence.
Key Responsibilities
Prospecting and Lead Generation
- Identify potential customers through outbound calls, market research, and lead generation tools
- Qualify leads and assess transportation and warehouse needs
Customer Engagement
- Build and maintain strong relationships with prospects
- Hold 8 in-person or virtual introductory meetings per week, sourced through prospecting, lead handoffs, or marketing campaigns
- Conduct solution-based sales presentations and demos
- Promptly respond to customer inquiries
Sales Development & Handoff
- Collaborate with Business Development Specialists to move opportunities through the funnel
- Engage with the Director of Business Development weekly to pursue and advance leads
Sales Reporting & CRM Management
- Maintain accurate activity and interaction records in Salesforce
- Submit a minimum of 2 qualified opportunities per week
- Provide weekly reports detailing meetings, activity, and lead status
Performance Metrics
To ensure success in this role, the following benchmarks are expected:
- 2 qualified leads weekly from self-sourced prospecting
- 8 total meetings per week (virtual or in-person)
- 2 submitted opportunities weekly
- Consistent and accurate CRM usage