What are the responsibilities and job description for the Associate Brand Manager, göt2b Color & Styling position at henkel1-pilot?
HENKEL IS FOR THOSE WHO STEP UP. DO YOU?
At Henkel, you can make a difference and craft your career. That’s why you own your projects and take full responsibility from an early stage. Our unique brands in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box - take the chance and shape the digital future together with us.
YOUR ROLE
- Supports in the management of the göt2b portfolio (Styling & Color)
- Supports in the coordination of existing communication campaigns and development of new social media & influencer campaigns including digital test & learn programs
- Works with Shopper Marketing/E-commerce on executing and monitoring support plans across all retailers from POS to digital
- Makes recommendation for line extensions based on consumer & category insights as well as market trends, working in collaboration with the innovation and cross-functional teams such as Sales Strategy, Packaging, R&D and Finance
- Monitors performance of both segments via IRI analysis deriving key learnings and recommendations
- Assists with preparation of customer visits, line reviews as well as any additional sell-in materials (i.e comps)
- Supports in preparation of business reviews and other ad hoc top management presentations
- Coordinates coupon plans across all Hair teams: aligns and executes promo plans while der