What are the responsibilities and job description for the Senior Data Analyst position at Henderson Scott US?
**IDEAL CANDIDATES WILL LIVE IN NYC AND COME FROM THE ADVERTISING INDUSTRY**
About the Role:
We are seeking a Senior Data Analyst to join a fast-paced advertising team in New York City.
Key Responsibilities:
* Analyze campaign performance, audience engagement, and ROI across multiple
advertising channels.
* Build dashboards, reports, and visualizations to communicate insights clearly to
stakeholders.
* Collaborate with marketing, media, and creative teams to guide strategy with data-driven
recommendations.
* Identify trends, anomalies, and opportunities for optimization using large and complex
datasets.
* Support the development of measurement frameworks and analytics processes to improve
efficiency and impact.
Qualifications:
* 3-5 years of experience in data analytics, ideally in advertising, media, or marketing.
* Proficiency in SQL and experience with analytics/visualization tools (Tableau, Power BI,
Google Analytics, or similar).
* Strong understanding of advertising metrics and campaign measurement.
* Ability to translate technical data into clear, actionable insights for business stakeholders.
* Detail-oriented, curious, and able to work independently as well as collaboratively.
Salary : $100,000 - $120,000