What are the responsibilities and job description for the Deep Eddy Vodka Internship position at Heaven Hill Brands?
This is a paid internship that is part of Heaven Hill's Summer Internship Program (running May-August). The role is based at our Louisville Office.
As part of the Heaven Hill Summer Internship Program, you will support organizational strategic goals through hands-on project work and high-impact assignments. Our program is designed to provide meaningful experience, professional development, cross-functional exposure, networking opportunities, facility tours, and intern engagement events throughout the summer.
What the Role Is
The Deep Eddy Vodka Marketing Intern will support the Marketing team by contributing to brand-building initiatives, creative development, promotional planning, and strategic project execution for the Deep Eddy brand.
The intern will assist with campaign execution, content and asset development, event and partnership coordination, consumer insights, and cross-functional marketing initiatives—all while supporting key work that advances the Deep Eddy brand’s strategic priorities.
You will gain hands-on experience in:
- Brand positioning and portfolio understanding
- Creative project coordination, including photoshoots, packaging, POS, and presentations
- Social media and digital engagement planning
- Event and experiential support tied to Deep Eddy partnerships and consumer initiatives
- Early-stage innovation and new product development processes
- Sales, consumer, and industry trend analysis
- Collaboration with Brand Teams, Creative Services, Corporate Communications, Production, and agency partners
How You Will Spend Your Time?
- Brand & Portfolio Support
- Develop a strong understanding of the Deep Eddy brand, its positioning, consumer base, and role within the broader Heaven Hill portfolio.
- Support brand-specific initiatives that strengthen awareness, relevance, and strategic growth.
Project Management & Creative Coordination
- Assist with coordination for Deep Eddy photoshoots, promotional campaigns, and annual marketing initiatives.
- Support creation and organization of packaging, point-of-sale materials, and brand presentations.
- Collaborate with internal teams and external agencies to ensure cohesive and timely delivery of creative assets.
Data & Insights
- Utilize and analyze sales data and industry information to inform marketing initiatives.
- Collect and analyze consumer trends, turning insights into clear and compelling presentations for senior leaders.
- Research consumer opinions and competitive strategies and recommend adjustments to current marketing strategies.
Event & Community Engagement
- Assist in coordinating brand events and activations in partnership with Brand Teams, Visitor Centers, and Corporate Events.
- Support efforts to grow and engage brand communities targeted engagement and experiential support.
Administrative & Cross-Functional Support
- Provide day-to-day administrative support for the marketing team, including timelines, documentation, and project coordination.
- Participate in internal meetings and assist in maintaining workflow organization across teams.
Professional Development
- Prepare and present findings and recommendations to internal teams throughout the internship.
- Deliver a final presentation to the Executive Leadership Team summarizing your project work and key learnings.
- Participate in developmental workshops, networking opportunities, and cross-functional exposure events.
Who You Are…