What are the responsibilities and job description for the Lifestyle Editor, The Pioneer Woman position at Hearst Magazines?
Job Description
Be Part of What’s Next
The Pioneer Woman is looking for an ambitious and creative Lifestyle Editor to help shape the future of one of Hearst’s largest and most beloved lifestyle brands. This role is ideal for a strategic thinker and hands-on editor who is passionate about food, home, shopping, and service-driven storytelling—and excited to grow audience, impact, and revenue through smart, engaging content.
About Hearst Magazines (Why Us?)
Hearst Magazines’ portfolio of more than 30 iconic brands in the U.S.—including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, and Popular Mechanics — inspires, entertains, and builds new and bold experiences for an engaged and growing audience across digital, video, social and print, reaching nearly 130 million readers and site visitors each month. With sophisticated content creation, cutting-edge technology, and industry-leading data capabilities, we make media and products that move people across all platforms. We are a global media company that publishes nearly 200 magazine editions and 175 websites around the world—and together, we are shaping what’s next.
Key Responsibilities (What You’re Doing)
Hearst is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
This is a position covered under the Writers Guild of America, East, Collective Bargaining Agreement.
Be Part of What’s Next
The Pioneer Woman is looking for an ambitious and creative Lifestyle Editor to help shape the future of one of Hearst’s largest and most beloved lifestyle brands. This role is ideal for a strategic thinker and hands-on editor who is passionate about food, home, shopping, and service-driven storytelling—and excited to grow audience, impact, and revenue through smart, engaging content.
About Hearst Magazines (Why Us?)
Hearst Magazines’ portfolio of more than 30 iconic brands in the U.S.—including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, and Popular Mechanics — inspires, entertains, and builds new and bold experiences for an engaged and growing audience across digital, video, social and print, reaching nearly 130 million readers and site visitors each month. With sophisticated content creation, cutting-edge technology, and industry-leading data capabilities, we make media and products that move people across all platforms. We are a global media company that publishes nearly 200 magazine editions and 175 websites around the world—and together, we are shaping what’s next.
Key Responsibilities (What You’re Doing)
- Lead and execute the ecommerce and lifestyle content strategy for The Pioneer Woman, with a focus on food, home, shopping, and seasonal storytelling
- Partner with the Deputy Editor to drive a daily editorial lineup of 15 stories, balancing timely hits, evergreen features, and commerce-driven content
- Pitch, assign, write, and edit stories across lifestyle categories, ensuring content is optimized for SEO, Discover, and audience engagement
- Manage and mentor junior editors and writers, fostering collaboration, growth, and editorial excellence
- Oversee relationships with The Pioneer Woman licensing and branding team, as well as internal ecommerce partners
- Program the homepage, shopping pages, and newsletters to spotlight high-performing and high-impact content
- Monitor analytics and trends daily to inform content decisions and grow traffic across site, search, social, and newsletters
- Experience producing and editing digital lifestyle and service journalism, particularly in food, home, shopping, or ecommerce content
- A strong editorial eye, with excellent line-editing, packaging, and headline-writing skills
- Proven understanding of SEO best practices and experience growing traffic through search and social platforms
- Experience managing multiple writers, including freelancers and junior staff
- A creative, curious, and collaborative approach, with a sense of humor and distinctive writing voice
- Strong organizational skills and the ability to juggle multiple priorities in a fast-paced environment
- Visual sensibility and experience with photo research and story presentation
- This role is based in NYC and follows a hybrid schedule, with four days per week in the office
- Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
- Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
- Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
- Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
- Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
- Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.
Hearst is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
This is a position covered under the Writers Guild of America, East, Collective Bargaining Agreement.
Salary : $68,340 - $77,000