Direct Sales Manager

Remote US Position 

JOB OVERVIEW:

The Direct Sales Manager will develop and lead a high-performing inside sales team responsible for driving account service and product growth (Sales and GP $), expanding service and product customer penetration, and converting new customers. This role will oversee both inbound and outbound sales efforts, ensuring every customer interaction contributes to revenue, gross profit growth, and retention. The manager will coach and mentor a team of Direct Sales Representatives and Sr. Direct Sales Representatives, set sales strategies, and partner with marketing, MSO /operations, and leadership to execute growth campaigns.  The Direct Sales Manager will also support Hayes Franchisee questions related to product and service training and mentoring.

KEY RESPONSIBILITIES:  

• Build, lead, motivate, and develop a team of Direct Sales Representatives and Sr. Direct Sales Representatives to meet and exceed sales targets
• Design and implement outbound sales campaigns to acquire new accounts and reactivate churned customers
• Oversee inbound sales calls, ensuring customer inquiries are converted into sales opportunities
• Drive initiatives that maintain and grow ordering levels within assigned accounts while increasing product diversity
• Collaborate with marketing and MSO/operations to execute campaigns, follow up on leads, and track performance
• Partner with marketing to ensure sales messaging and customer education align with business priorities
• Promote and integrate eCommerce solutions into the sales process to increase digital ordering adoption
• Monitor and report on sales metrics, pipeline health, and overall team performance
• Provide regular coaching, training, and performance feedback to develop the skills of each team member
• Help represent the Sales team at trade shows and industry events, supporting lead generation and account development

SPECIFIC KNOWLEDGE & SKILLS:  

• Strong leadership and coaching abilities with a focus on developing talent
• Strategic thinker with hands-on execution skills for inbound and outbound sales campaigns
• Excellent communication and interpersonal skills with the ability to inspire and influence teams
• Analytical mindset with the ability to track and optimize sales performance metrics
• Consultative selling expertise with an understanding of account growth and product diversification strategies
• Highly organized, results-oriented, and comfortable managing multiple priorities in a fast-paced environment
• Collaborative team player who thrives in a growth-focused, performance-driven culture

GENERAL SKILLS & COMPETENCIES:  

• Strong management and leadership skills and ability to attract, retain, motivate, develop and mentor team members for high performance
• Outstanding verbal and written communication skills and ability to resolve disputes effectively
• Excellent presentation and public speaking skills
• Excellent independent decision-making, analysis and problem-solving skills
• Understand and act on financial information that contributes to business profitability
• Ability to plan and manage successful projects; understand available resources, develop timeline, budget, assign tasks and areas of responsibility
• Lead team(s) to achieve company goals in creative and effective ways
• Excellent planning and organizational skills and techniques
• Communicate effectively with senior management
• Good negotiating skills and ability to effectively manage outsourced relationships
• Ability to influence, build relationships, understand organizational complexities and manage conflict
• Broad professional and managerial skills with a good understanding of industry practices and company policies and procedures
• Ability to lead virtual teams

MINIMUM WORK EXPERIENCE:  

• Typically 10 or more years of increasing responsibility and complexity in terms of any applicable professional experience; At least 2 years in a sales leadership or management role
• Proven track record of driving revenue growth and managing a high-performing inside sales team
• Experience with CRM platforms NetSuite, BC and Salesforce is preferred 
• Background in dental, medical device, or B2B healthcare industry is highly desirable
• Experience implementing or managing eCommerce-driven sales initiatives is a plus

PREFERRED EDUCATION:  

Typically a Bachelor's Degree or global equivalent in related discipline:   Business, Marketing, Communications, or related field preferred.   Master's degree or global equivalent a plus.

TRAVEL / PHYSICAL DEMANDS:

Travel typically less than 10%. Office environment. No special physical demands required.

The posted range for this position is 95,000 - 100,000 which is the expected starting base salary range for an employee who is new to the role to fully proficient in the role. Many factors go into determining employee pay within the posted range including education, prior experience, training, current skills, certifications, location/labor market, internal equity, etc. 

At the time of this posting, this position is eligible for a [bonus/incentive/commission] not reflected in the posted range subject to the achievement of the plan.