What are the responsibilities and job description for the Programmatic & Digital Media Coordinator position at Hart?
This position is a hybrid role and must be within driving distance of our Detroit, Toledo or Columbus offices.
THE ORGANIZATION
Hart is a full-service, independent brand transformation agency that creates growth for middle-market companies in the new experience economy. For over 60 years, Hart has been a valued strategic and creative partner to brands aiming to reach higher. Our promise of Every Day Greater™ is an outgrowth of our distinctive capability to move audiences from apathy to advocacy by designing and deploying empowering, unified brand experiences. Join us in our never-ending quest to move brands to better places for a better world.
SUMMARY
The Programmatic and Digital Media Coordinator plays an important role in the day-to-day execution and stewardship of programmatic and paid social media campaigns while building a strong understanding of digital advertising channels and the digital paid media ecosystem. This is an entry level position, with hands-on training and experience in media platforms, tools and vendor communication.
The ideal candidate is organized, detail-oriented, a systematic thinker, and eager to learn and grow their knowledge of digital media.
RESPONSIBILITIES
- Assist with campaign set up, trafficking, reporting, and ongoing campaign management.
- Monitor and optimize DSP and paid social media campaigns to hit performance goals.
- Maintain strong QA and launch standards
- Create campaign forecasts based on media plans and client objectives.
- Follow established processes and collaborate smoothly across teams.
- Support the broader Media & Measurement team with requests for platform updates, data for reporting, vendor outreach, and assistance on POV/recommendation development.
REQUIREMENTS
- Bachelor’s degree in Advertising, Marketing, or related experience
- Strong analytical & organizational skills
- Detail oriented & able to multi-task
- Advanced Excel proficiency
- Strong critical and strategic thinking
- Intern/previous exposure to paid digital media (DSP, Ad Server, Social Media platforms etc. ) preferred
- Occasional travel may be required
PERSONAL SKILLS AND CHARACTER TRAITS
- You enjoy the creative atmosphere and energy a modern agency provides.
- You have strong attention to detail and are process oriented.
- You balance multiple projects and priorities, communicating expectations and meeting deadlines.
- You are an inclusive and supportive team player who can work in cross-functional teams with people of different backgrounds.
- You have a penchant for results and an entrepreneurial mindset; you bring a can-do mentality to everything you touch.
- You can work fast and independently with great precision and accuracy.
WHAT WE OFFER
- An exciting and intellectually challenging job within a leading, independent brand transformation agency that honors and lives its values
- A fruitful salary and benefits package.
- Perks such as paid parental leave, summer flex Fridays and volunteer time off.
- A hybrid work environment.
- Generous amount of paid time off annually paid holidays.
- Flexible spending accounts for health and dependent care.
- Health Savings Account option with employer contribution.
- Paid short-term and long-term disability coverage.
- Daily snacks, beverages, and full access to our on-site tavern and lounge.
- An employee experience that fosters and provides deeper connections, vital flexibility, personal growth, holistic well-being, and shared purpose.
We employ great people from an ever-widening variety of backgrounds – not just because it’s the right thing to do but also because we believe that diverse perspectives make our agency stronger and more innovative. If you share our values, come find your place in our community. Meet us on @_hartinc and hartinc.com/careers to learn more.
Hart is an equal opportunities employer and continually seeks to advance the concepts of equal employment opportunity to all applicants and employees. As such, Hart does not discriminate on the basis of race, color, religion, sex, national origin, age, mental or physical disability, or status as a protected veteran. This policy applies to all personnel activities and conditions of employment.