What are the responsibilities and job description for the Digital Marketing Specialist position at Guardare, Inc.?
Digital & Marketing Specialist
Location: Tampa Bay Area
Employment Type: Full-Time
About Guardare:
Guardare helps organizations gain unified, real-time visibility into their cyber environments—across people, assets, tools, and configurations—so they can identify risk earlier, eliminate blind spots, and make security investments smarter. We work with forward-thinking security leaders who want clarity, context, and control.
Role Overview:
We’re looking for a Digital & Marketing Specialist who can support the execution of our digital marketing strategy across web, content, demand gen, social, email, and events. This role blends hands-on marketing execution with creative storytelling and campaign coordination. If you love translating complex technology into compelling narratives and driving measurable growth, we’d love to talk.
What You’ll Do
- Build and execute digital campaigns across paid, earned, and owned channels
- Manage Guardare’s social presence (LinkedIn primary) and grow audience engagement
- Support content development including blogs, case studies, product content, email sequences, and landing pages
- Coordinate webinars, virtual events, and industry sponsorships
- Update and optimize website content for SEO & conversion performance
- Build analytics dashboards to track performance (HubSpot, GA, LinkedIn, etc.)
- Support product marketing initiatives including messaging, collateral, and pitch assets
- Collaborate with sales on demand generation campaigns and handoffs
- Stay knowledgeable on cybersecurity market trends and competitive signals
Who You Are
- 1–3 years experience in B2B digital marketing (cybersecurity or SaaS a plus)
- Strong writing and content development skills
- Familiar with HubSpot, Google Analytics, LinkedIn Campaign Manager, SEO tools, and marketing automation platforms
- Comfortable operating with autonomy in fast-moving environments
- Curious, analytical, organized, and customer-oriented
- Bonus experience: event coordination, paid media, or design tools (Figma/Canva)
What We Offer
- Competitive compensation
- Opportunity to shape the future of a growing company in a critical market
- Ownership and creative freedom—your ideas will be heard and implemented
- Exposure to cybersecurity leaders, practitioners, and innovators
How to Apply
Send your LinkedIn profile or resume to careers@guardare.com