Demo

Sales Representative - Compact Construction Equipment

Gt&e Llc
Sellersville, PA Full Time
POSTED ON 9/22/2025
AVAILABLE BEFORE 11/18/2025

Department: Sales

Location: 25-Mile Radius of Service/Store Site

Reports To: Regional Sales Manager

Supervises: None

Purpose:

A CCE Sales Representative is a field-based sales role specializing in Compact Construction Equipment (CCE). This position is responsible for developing new customer relationships, nurturing existing accounts, and driving increased sales while maximizing gross profit margins for this equipment category. The representative will sell, rent, or lease new and used John Deere equipment, as well as parts, and services, ensuring customers have access to the right solutions for their operations.

Key Responsibilities:

  • Identify and develop new business opportunities through cold calls, site visits, referrals, and networking within assigned territory

  • Build and maintain strong, long-term relationships with existing customers to ensure repeat business and customer satisfaction

  • Meet or exceed monthly and annual sales targets and performance metrics

  • Promote and sell new and used Compact Construction Equipment (CCE) and related attachments

  • Conduct on-site visits to customer locations, job sites, and farms to evaluate equipment needs

  • Conduct customer needs assessments and recommend appropriate equipment solutions

  • Consistently engages with customer contact software (CRM) to maintain regular contact with all assigned customers in alignment with required call frequencies and to document contact & activities

  • Prepare and present equipment quotes, sales proposals, and financing options

  • Work closely with internal departments (service, parts, rentals, and finance) to provide seamless customer experience.

  • Maintain up-to-date knowledge of products, services, industry trends, and competitor offerings

  • Participate in manufacturer training, sales meetings, and promotional events or trade shows as needed

  • Ensure customer satisfaction and conduct post-sale follow-ups and support when needed

Experience, Education, Skills and Knowledge:

  • High school diploma or GED required.

  • Associate’s or Bachelor’s degree in Agriculture, Business, Marketing, or a related field preferred

  • 2 years’ experience with agricultural and/or construction industry equipment

  • Experiencing understanding seasonal cycles and job site operations desired

  • Experience with territory development and selling in rental or construction equipment industry desirable

  • Demonstrated ability to communicate and build trust at all levels of an organization

  • Knowledge of sales processes, equipment financing, leasing, and rental options

  • Must have a valid driver’s license and be able to meet company driving requirements

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