What are the responsibilities and job description for the Creative Director position at Groundworks?
Groundworks is excited to announce the search for a skilled visionary Creative Director to join our tribe in Virginia Beach, VA!
The Creative Director is responsible for setting and overseeing the creative vision of projects and brand campaigns across various media such as digital, print, advertising, and more. They lead and inspire creative teams: including designers, copywriters, photographers, and other specialists, to produce innovative and cohesive visual and strategic content that aligns with Groundworks organizational goals. This role requires a strategic thinker with a passion for storytelling, a deep understanding of brand development, and strong ability to balance creativity with business objectives.
Duties & Responsibilities
What We Provide For Our Employees
Groundworks® is the leading provider of Foundation Repair, Crawl Space Encapsulation, Basement Waterproofing, and Concrete Lifting & Stabilization.
With locations across the USA and Canada, Groundworks is the leading foundation solutions and water management company in North America! Recognized as a Top Workplaces USA™ company and offering employee ownership for everyone, we're building something that just can't be replicated. And we're on a mission to change an industry like never before!
We're unique here at Groundworks. We are all connected through the same vision, mission, and values, and we are stronger together. We're proud to be the Groundworks Tribe!
Our highly trained teams have decades of experience delivering innovative solutions, unmatched quality, and industry-leading warranties, helping homeowners everywhere protect and repair their most valuable asset – their home.
When customers choose a local Groundworks company, they can feel confident they’re hiring the trusted local experts who will ensure the job’s done right.
When you choose Groundworks, you'll join thousands of Tribemates who are making history.
The Creative Director is responsible for setting and overseeing the creative vision of projects and brand campaigns across various media such as digital, print, advertising, and more. They lead and inspire creative teams: including designers, copywriters, photographers, and other specialists, to produce innovative and cohesive visual and strategic content that aligns with Groundworks organizational goals. This role requires a strategic thinker with a passion for storytelling, a deep understanding of brand development, and strong ability to balance creativity with business objectives.
Duties & Responsibilities
- Develop and maintain the creative vision and strategy for projects or accounts, ensuring consistency and originality in all creative outputs.
- Lead, manage, and mentor creative teams, fostering a productive environment, developing/coaching the team, and maximizing team talent.
- Oversee the entire creative process from ideation and brainstorming through final delivery, including managing timelines, budget, and resources.
- Collaborate closely with executives across Groundworks and cross-functional departments to align creative work with Groundworks business objectives and market trends.
- Review and approve creative material such as advertisements, branding campaigns, websites, and multimedia content to ensure quality and effectiveness. Leverage learning to drive continuous improvement in systems and ways of working.
- In collaboration with internal cross-functional leaders, develop new business pitches that push for innovative and original work.
- Other duties as assigned
- Bachelor’s degree in graphic design, Marketing, Communications, or a related field required.
- 10 years in creative roles, with 3 years in a leadership and/or director-level position managing cross-functional creative teams.
- Strong leadership and communication skills to inspire teams and interact effectively with external partners and stakeholders.
- Expertise in design principles, brand development, and multichannel marketing strategies.
- Proficiency with creative software tools (ex. Photoshop, InDesign, Illustrator, etc.), project management software such as Asana, and digital technologies.
- Ability to balance creative excellence with business acumen, including budget management and strategic planning.
- Experience in mentoring and career development for creative professionals.
- Experience in fast-paced work environment with rapidly changing priorities and needs.
- Full-time
- Travel: 25-50% as necessary for creative work
- Onsite: 1741 Corporate Landing Pkwy, Virginia Beach, VA 23454
What We Provide For Our Employees
- Competitive base compensation with lucrative bonus potential
- Equity ownership in North America's leading foundation repair and water management company
- The best-in-class training programs
- Advanced leadership training opportunities
- Benefits include Medical, Dental, Optical, Long/Short Term Disability, Life insurance, 401(k) with a company match after applicable waiting periods
- Paid time off including 6 holidays after applicable waiting period
Groundworks® is the leading provider of Foundation Repair, Crawl Space Encapsulation, Basement Waterproofing, and Concrete Lifting & Stabilization.
With locations across the USA and Canada, Groundworks is the leading foundation solutions and water management company in North America! Recognized as a Top Workplaces USA™ company and offering employee ownership for everyone, we're building something that just can't be replicated. And we're on a mission to change an industry like never before!
We're unique here at Groundworks. We are all connected through the same vision, mission, and values, and we are stronger together. We're proud to be the Groundworks Tribe!
Our highly trained teams have decades of experience delivering innovative solutions, unmatched quality, and industry-leading warranties, helping homeowners everywhere protect and repair their most valuable asset – their home.
When customers choose a local Groundworks company, they can feel confident they’re hiring the trusted local experts who will ensure the job’s done right.
When you choose Groundworks, you'll join thousands of Tribemates who are making history.