What are the responsibilities and job description for the Design Engineer, Editorial position at griddable.io?
Description
We're looking for a hybrid Design Engineer who shapes the visual direction of our blog and editorial content — then builds it into production-ready pages.
You'll evolve what Salesforce-brand storytelling looks like on the web: designing modern, editorial web experiences and bringing them to life using AI-assisted tools and lightweight front-end techniques. In doing so, you'll play a central role in transforming our blog into a more dynamic, high-value destination — and in changing how content is created and scaled across the team.
The ideal candidate has strong visual design skills and a builder's instinct. They're excited to use AI to accelerate their own workflow, experiment with new ways of working, and build self-service tools that empower content creators to do more.
Key Responsibilities
Design
We're looking for a hybrid Design Engineer who shapes the visual direction of our blog and editorial content — then builds it into production-ready pages.
You'll evolve what Salesforce-brand storytelling looks like on the web: designing modern, editorial web experiences and bringing them to life using AI-assisted tools and lightweight front-end techniques. In doing so, you'll play a central role in transforming our blog into a more dynamic, high-value destination — and in changing how content is created and scaled across the team.
The ideal candidate has strong visual design skills and a builder's instinct. They're excited to use AI to accelerate their own workflow, experiment with new ways of working, and build self-service tools that empower content creators to do more.
Key Responsibilities
Design
- Lead the visual direction for our blog and editorial content — establishing the look, feel, and editorial intent behind feature stories, series, guides, and playbooks
- Create original illustrations and visual concepts that differentiate Salesforce editorial & web content and bring complex ideas to life
- Design with purpose: typography, hierarchy, interactivity, pacing, and whitespace that builds credibility and keeps readers in long-form content
- Read and interpret long-form editorial content to identify the visual narrative, key concepts, and moments that deserve visual emphasis
- Art direct photography, illustration styles, and image treatments that set the tone for each piece and keep readers engaged through long-form content
- Develop new content formats – scrollytelling, data visualization, interactive narratives – that push the blog toward a premium editorial destination
- Leverage AI tools to generate and iterate on design concepts, create variations of layouts and components, and reduce manual work in repetitive tasks
- Keep the editorial experience coherent with the broader Salesforce brand and web presence – newsroom, campaigns, product pages, etc.
- Translate abstract or technical concepts (like the Agentic Enterprise) into clear, engaging visual narratives that earn trust with skeptical audiences
- Bring designs to life using AI-assisted tools and lightweight front-end techniques, reducing dependency on engineering for editorial pages
- Rapidly prototype and A/B test ideas using design-to-code workflows (Figma Make, Builder.io, Claude Code)
- Ship production-ready editorial pages directly from design, closing the gap between concept and live content
- Pull in back-end engineering when scope exceeds the AI-assisted limits
- Create and maintain a living design system of editorial templates and reusable components
- Design self-service tools that let content teams build high-quality, on-brand designs without needing design support on every request
- Serve as the visual steward of the blog and editorial experience, ensuring quality, consistency, and brand alignment across every piece of content regardless of who creates it
- Explore AI-assisted approaches that auto-generate layouts and apply design patterns at scale
- Contribute to evolving ways of working that make design-to-code builds faster and more iterative
- Identify opportunities where AI can scale design output and speed without sacrificing quality – as well as opportunities where it misses the mark
- Partner with content operations to simplify and embed design tools in the flow of work
- 7 years of experience in digital, web, or product design, with a focus on content or editorial experiences
- Strong portfolio demonstrating work with landing pages, editorial design, and content-rich experiences
- Familiarity with or interest in:
- AI-assisted design tools
- Prototyping or interactive design workflows
- Exploring design-to-code or lightweight front-end approaches
- Proficiency in tools such as:
- Figma, Figma Make
- Adobe Creative Suite
- Builder.io
- Claude Code
- Ability to translate complex ideas into clear visual storytelling
- Strong collaboration skills across content, marketing, and engineering teams