What are the responsibilities and job description for the Sales Representative - Wine & Spirits (Columbia) position at GREY EAGLE DISTRIBUTORS?
Position Title: Sales Representative - Wine & Spirits
Department: Sales & Marketing
Position reports to: Sales Manager - Wine & Spirits
Primary purpose and function of position: Sell in supplier products and provide value added services and resources to retail accounts as directed in the Columbia area.
Principal Duties And Responsibilities
Department: Sales & Marketing
Position reports to: Sales Manager - Wine & Spirits
Primary purpose and function of position: Sell in supplier products and provide value added services and resources to retail accounts as directed in the Columbia area.
Principal Duties And Responsibilities
- Maintain retail call frequency on assigned key wine & spirits accounts to include developing and planning promotional activities, book and execute sampling events, gain taps, build and restock displays as needed, place POCM and sell in additional shelf space
- Communicate monthly pricing information, suggestively sell-in consumer price points and proactively manage price gaps versus competition
- Introduce and sell in new and existing brands and packages including activities to support sell through as necessary
- Grow distribution through targeted focus on potential wine and spirits accounts and non-buys
- Plan, coordinate and implement the local execution of supplier marketing programs in key wine & spirits accounts and special marketing events
- Complete required paperwork such as point sheets, expense reports, tracking forms, surveys and work orders
- Responsible for the selling, delivering and merchandising of Non-Alcohol, Wine, and Spirits products in designated accounts of responsibility
- Identify and open up new accounts as needed
- Communicate with all Company departments as necessary
- Participate in evening and weekend promotions as necessary
- Comply with all Grey Eagle and supplier standards and policies
- Adhere to all Federal, State and Local liquor regulations
- Other duties as assigned