What are the responsibilities and job description for the Content Creator: Video & Photography Production position at Greenworks?
Job Title: Content Creator: Video & Photography Production
Title of Supervisor: Social Media & Digital Marketing Manager
Job Location: Mooresville, NC
Company Website: www.greenworkstools.com
Company Summary:
As a rapidly growing global manufacturer of residential and commercial products, Greenworks is leading the charge toward a more powerful and sustainable future. With over 20 years of research and development, including over 1000 patents in outdoor power equipment, power tools, and lifestyle products, we're pushing the limits of what battery technology can do to improve the quality of work and life.
Position Summary:
We're looking for a content creator who doesn't just follow where content is going but helps take it there. This is a hands-on, high-ownership role for someone who can shoot, edit, and think like a marketer. One day you're capturing clean product imagery for retailer PDPs, the next you're filming a trend-driven Reel on a job site, and the next you're pitching the concept for our next campaign.
You'll collaborate closely with our creative, marketing, and production teams, and you'll also be trusted to take a project from first idea to final cut on your own. If you're a self-starter who's always experimenting with new styles, tools, and formats, we want to see your work.
Responsibilities:
Create and Lead
Important Work Authorization Notice: Greenworks will not offer sponsorship for employment-based visa status (including, but not limited to, H-1B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require sponsorship to continue to work legally in the United States.
Greenworks is an Equal Employment Opportunity (EEO) employer and does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, political affiliation, sexual orientation, marital status, or disability (in compliance with the Americans with Disabilities Act) with respect to employment opportunities.
Title of Supervisor: Social Media & Digital Marketing Manager
Job Location: Mooresville, NC
Company Website: www.greenworkstools.com
Company Summary:
As a rapidly growing global manufacturer of residential and commercial products, Greenworks is leading the charge toward a more powerful and sustainable future. With over 20 years of research and development, including over 1000 patents in outdoor power equipment, power tools, and lifestyle products, we're pushing the limits of what battery technology can do to improve the quality of work and life.
Position Summary:
We're looking for a content creator who doesn't just follow where content is going but helps take it there. This is a hands-on, high-ownership role for someone who can shoot, edit, and think like a marketer. One day you're capturing clean product imagery for retailer PDPs, the next you're filming a trend-driven Reel on a job site, and the next you're pitching the concept for our next campaign.
You'll collaborate closely with our creative, marketing, and production teams, and you'll also be trusted to take a project from first idea to final cut on your own. If you're a self-starter who's always experimenting with new styles, tools, and formats, we want to see your work.
Responsibilities:
Create and Lead
- Bring fresh ideas to the table and help lead marketing campaigns from concept through execution
- Develop concepts, storyboards, and shot lists that bring the brand vision to life
- Own projects end to end when needed: ideation, planning, production, editing, and delivery, working solo or directing small crews
- Stay ahead of trends in shooting styles, editing techniques, formats, and platform algorithms, and bring new approaches to the team before they're everywhere
- Shoot video and photography showcasing Greenworks products in the studio, in the field, and on the road
- Capture everything from polished product and e-commerce assets to scroll-stopping social content, customer testimonials, case studies, and event coverage
- Travel to shoots, trade shows, dealer events, and customer job sites
- Turn raw footage into compelling, brand-driven stories with strong pacing and visual composition
- Edit product videos for greenworkstools.com, retailer PDPs, social media, and digital campaigns
- Produce short-form and long-form content tailored natively for TikTok, Instagram, YouTube, Facebook, and web
- Incorporate music, sound design, graphics, lower thirds, and transitions
- Handle color correction, color grading, and audio mixing
- Deliver in multiple formats and aspect ratios with fast turnaround for web, social, and media requests
- Upload, tag, and manage photo and video assets for easy retrieval across teams
- Manage multiple projects and stakeholders while keeping creative standards high
- 3 to 5 years of professional experience shooting and editing video and photography, including product photography
- A strong portfolio that shows range, from polished commercial work to fast, native social content, including at least one project you owned from idea to final cut
- Expert editing skills in Final Cut Pro, Adobe Premiere Pro, or DaVinci Resolve (Final Cut Pro preferred, with willingness to work in our Final Cut workflow), plus color correction, grading, and audio cleanup experience
- A strong storytelling mindset and a creative voice you can turn into clear, executable concepts
- Self-starter energy: you don't wait for a brief to start solving problems
- A fast learner who's excited by new tools, including AI-assisted editing and production workflows
- Comfort working autonomously in the field and collaborating with internal and global teams
- Ability to absorb creative feedback and manage multiple stakeholders
- Willingness to travel, with occasional early mornings, evenings, or weekends around shoots and events
- Excellent organization, time management, and communication skills
- Bachelor's degree in a relevant field preferred, not required
- Motion graphics in Apple Motion or Adobe After Effects
- 3D and animation capabilities
- Experience editing interviews, testimonials, and documentary-style content
- Understanding of product marketing and e-commerce video requirements
- Drone experience (FAA Part 107 a plus)
- German, Chinese, or Spanish language skills
- Required: Expert proficiency in Final Cut Pro, Adobe Premiere Pro, or DaVinci Resolve; audio editing; color correction and grading; file organization and media management
- Preferred: Final Cut Pro, Apple Compressor, macOS workflow, Apple Motion, Adobe After Effects, Photoshop, Illustrator, Frame.io or similar review platforms, cloud collaboration tools (Dropbox, Google Drive)
- Health, dental, and vision coverage
- 401k company match plan
- Paid sick, personal, and vacation time
Important Work Authorization Notice: Greenworks will not offer sponsorship for employment-based visa status (including, but not limited to, H-1B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require sponsorship to continue to work legally in the United States.
Greenworks is an Equal Employment Opportunity (EEO) employer and does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, political affiliation, sexual orientation, marital status, or disability (in compliance with the Americans with Disabilities Act) with respect to employment opportunities.