Marketing Associate

At Greenspring, our Core Purpose is “to help every person live their ideal life,” and we are looking for talented people who share this passion. Working at Greenspring gives you the ability to:

• Own Your Future with defined career paths and tools, coaching, and support to help you create the future you want
• Be Part of a Great Culture where you’ll be a part of a team of people who are committed to each other’s success
• Make a Lasting Impact on the lives of our clients and through the camaraderie of working for a common goal with your peers

The Marketing Associate reports to the Director of Growth and will work closely with the marketing and communications team. They will be responsible for supporting brand initiatives, producing engaging but compliant content, and helping deliver a high-quality marketing experience to our clients and team. You’ll be involved in a variety of creative projects, including our podcast, radio show, and digital content.

Relocation assistance is not available for this position. Candidates must be authorized to work in the U.S. and be located within commuting distance of Towson, Maryland, or be willing to relocate independently.

Responsibilities

The responsibilities listed below are intended to describe the general nature and level of work being performed; it is not an exhaustive list of all responsibilities, and additional duties may be assigned.

Graphic Design and Content Creation:

• Design digital and print graphics, such as flyers, social media posts, and marketing collateral, utilizing Canva and other design programs
• Maintain brand consistency across all creative assets
• Collaborate on content ideas while partnering with the Compliance Team to ensure all creative content meets industry, regulatory, and firm guidelines

Social Media and Video Support:

• Assist in planning, producing, and editing video content
• Capture and edit video for social media
• Support execution of the firm’s social media strategy and content posting schedule
• Submit all social media content for compliance review and revise according to feedback

Email & Marketing Campaigns

• Help manage campaigns, including email blasts, workflow updates, and contact segmentation
• Assist with reporting and analytics for email and campaign performance
• Ensure all automated content, templates, and messaging adhere to compliance standards.

General Marketing Support

• Manage marketing department compliance logging, digital asset libraries, and marketing request queue
• Support events, webinars, and seminars
• Research industry trends, marketing tools, best practices, and compliance considerations
• Perform administrative and project-based tasks to support the marketing and communications team

Specific Measures of Success

• High degree of pride in the accuracy and quality of your work product
• Quickly responds to requests and resolves open tasks
• Proactively eliminates obstacles before they become issues
• Demonstrates efficiency in working with multiple stakeholders across multiple sites by leveraging firm resources and tools

Education and Industry/Business Experience

A college degree in Marketing, Communications, Graphic Design, Business, or related field – OR one to two years of relevant marketing/communications experience.

Skills and Knowledge

• Always focused on client needs and customer service
• Creativity and curiosity: You enjoy brainstorming and finding ways to make things better
• Intermediate knowledge of graphic design tools (Canva, a plus), and basic video editing software skills
• Strong understanding of social media platforms, especially LinkedIn, and website maintenance.
• Expert in most Microsoft Office applications. Familiarity with email marketing platforms and automation tools, such as HubSpot. Comfortable learning and navigating new technology and software applications.
• Highly detail-oriented and methodical; takes initiative.
• Exceptional organizational skills with a proven ability to multitask and manage multiple projects, following through to completion
• Strong written and verbal communication skills
• A team player with good interpersonal skills and the ability to build partnerships across all levels of the organization.

Requirements/Additional Information

• The annualized starting base salary range is $60,000-$75,000 based on experience, with the opportunity to earn a discretionary annual bonus of up to 10% of earnings. This is a non-exempt position. Overtime is paid in accordance with applicable law.
• This individual will report to the Director of Growth
• After the first 90 days of an in-office extensive onboarding and training program, and with manager approval, the candidate will be eligible for a hybrid work arrangement - allowing a specified number of remote workdays per month in accordance with the firm’s hybrid work policy.
• The Candidate may need to travel between our various offices on occasion; all locations are within driving or train distance of Towson, MD.

Firm Profile

Greenspring is consistently ranked as one of the country’s leading independent advisory firms. We look to hire talented individuals with leadership potential, integrity, a sharp analytical mind, creativity, and the ability to work interdependently with others. We offer a competitive compensation package including:

• Health, Dental, and Vision Insurance Offered
• Health Savings Accounts and Flexible Spending Accounts
• 401(k) Plan with employer match and discretionary profit-sharing contributions
• GREEN Units (equity ownership in the firm after two years)
• Paid Time Off Volunteer PTO
• Sabbatical after 7 years of service
• Paid Short-Term and Long-Term Disability Insurance
• Paid Group Life Insurance
• Employee Assistance Program
• Free financial planning and investment advice
• Annual professional development stipend for continuing education, courses, conference attendance, etc.
• Cellphone reimbursements
• Matching Gifts Program
• Stand-up desks, dual computer monitors, and team engagement events
• Paid parking in our adjoining garage