What are the responsibilities and job description for the DIGITAL NEWS CONTENT PRODUCER - KWQC position at Gray Local Media, Inc?
About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About KWQC:
KWQC is the #1 station in the Quad Cities. KWQC has the most experienced team in the market. Our mission is to keep our viewers safe and informed while guiding them through the ever-evolving digital world. The Quad Cities area itself is a vibrant hub on the Mississippi River, offering a fantastic quality of life with a lively arts scene, beautiful parks, diverse dining, and a welcoming community spirit. It's a place where you can truly connect, both professionally and personally.
Job Summary/Description:
Are you a news junkie who lives for the thrill of being first? Do you find yourself scrolling through social media not just for the memes, but to see who's breaking the latest local story? We're looking for a Digital Content Producer who doesn't just "post to the web" but owns the digital conversation in the Quad Cities. At KWQC, we're digital-first, meaning we meet our audience wherever they are, whether that's on their phone, their desktop, or their favorite streaming app. If you're ready to lead the charge in a fast-paced, innovative newsroom that values speed, accuracy, and creativity, we want to talk to you.
Duties/Responsibilities include (but are not limited to) the following:
- Own the breaking news cycle: Be the first to alert our audience by sending push notifications and updating our website and social channels the second news breaks.
- Drive our digital-first strategy: Ensure every story we tell is optimized for digital platforms before it ever hits the airwaves.
- Create thumb-stopping visuals: Design engaging graphics and social-first content that make our stories stand out in a crowded feed.
- Lead the streaming charge: Support and execute our station streaming plan, ensuring our desk and streaming platforms are always fresh and informative.
- Grow our digital community: Constantly look for new, innovative ways to expand our reach and engagement across Facebook, Instagram, TikTok, and whatever comes next.
- Collaborate across the newsroom: Work closely with reporters, photographers, and producers to gather digital assets and turn them into compelling multi-platform packages.
Qualifications/Requirements:
- A genuine curiosity: You're always digging deeper, asking "why," and finding the next important story.
- Digital-first DNA: You naturally think multi-platform and understand how to deliver news across web, streaming, and social.
- Thirst for feedback: You actively seek coaching and embrace opportunities to grow, evolve, and sharpen your skills.
- Competitive spirit: You want to be first, you push boundaries, and you're driven to beat the competition to deliver updates
- Strong news judgment: You know what matters to our audience and can prioritize information effectively, especially during fast-breaking events.
- Adaptability: The news cycle is 24/7, and you're ready to pivot, innovate, and thrive in a fast-paced environment.
If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
KWQC-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.