What are the responsibilities and job description for the Senior Manager, Retail Media JN -042026-174129 position at Goodwin Recruiting?
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About The Company
Our client is an integrated marketing agency that brings media, creative, and digital capabilities together to help brands drive stronger business results. The team is collaborative, strategic, and focused on building scalable solutions that connect planning with execution.
About The Role
We are seeking a Senior Manager, Retail Media to serve as a strategic leader and hands-on expert across retail media programs. This person will own the full retail media lifecycle, from strategy and budget allocation to campaign execution, optimization, reporting, and client communication.
This is a strong opportunity for someone who combines deep platform knowledge with strong analytical thinking and client-facing experience. The ideal candidate understands how to connect retail media performance to broader business growth and can confidently lead both strategy and execution.
What You’ll Do
Katie Winkler
To Apply for this Job Click Here
, $70,000 - $90,000,
About The Company
Our client is an integrated marketing agency that brings media, creative, and digital capabilities together to help brands drive stronger business results. The team is collaborative, strategic, and focused on building scalable solutions that connect planning with execution.
About The Role
We are seeking a Senior Manager, Retail Media to serve as a strategic leader and hands-on expert across retail media programs. This person will own the full retail media lifecycle, from strategy and budget allocation to campaign execution, optimization, reporting, and client communication.
This is a strong opportunity for someone who combines deep platform knowledge with strong analytical thinking and client-facing experience. The ideal candidate understands how to connect retail media performance to broader business growth and can confidently lead both strategy and execution.
What You’ll Do
- Lead the development and execution of full-funnel retail media strategies across major retail media platforms
- Manage campaigns across marketplaces, retailer networks, and retail media technology platforms
- Oversee media budgets, pacing, forecasting, and performance against ROAS and growth targets
- Build and execute testing roadmaps aligned to client business goals
- Analyze campaign and retail performance data to uncover insights and optimization opportunities
- Present findings and strategic recommendations to clients in business reviews and ongoing meetings
- Partner internally to support accurate and timely billing related to retail media programs
- Act as a trusted advisor to clients and a leader within the internal team
- 4 years of experience in retail media management
- Strong hands-on experience with major retail media platforms such as Amazon Advertising, Walmart Connect, Roundel, Instacart, and Kroger Precision Marketing
- Experience using retail media management platforms such as Skai, Pacvue, Perpetua, or similar tools
- Advanced Excel skills, including Pivot Tables, VLOOKUPs, and data analysis/modeling
- Ability to interpret complex data sets and translate them into clear, actionable recommendations
- Strong written and verbal communication skills, including client presentations
- Highly organized, detail-oriented, and comfortable in a fast-paced environment
- Bachelor’s degree required; quantitative or business-related background preferred
- Experience with Amazon Marketing Cloud or other clean room environments
- Familiarity with PowerPoint or Canva
- Exposure to SQL, R, Python, or AI/LLM tools
- Self-starter with a strong sense of ownership
- Analytical and curious problem solver
- Comfortable balancing strategic thinking with hands-on execution
- Interested in mentoring others and building strong client relationships
- Competitive base salary, dependent on experience
- Medical benefits
- 401(k) with employer match
- Generous paid time off
- Ongoing training and professional development opportunities
Katie Winkler
To Apply for this Job Click Here
, $70,000 - $90,000,
Salary : $70,000 - $90,000