Senior Events Marketing Specialist

Title: Senior Events Marketing Specialist

Location: St. Louis, Missouri

Company: Fortune 100 Food & Beverage Manufacturing (FuseGlobal has worked with this company for 20 years)

Initial term: 12 months (position expected to run longer)

Schedule: On site Monday - Thursday, WFH Friday

Position Summary

We believe science is more powerful when it’s shared. That’s why we’re on a mission to unlock the power of nutrition to help pets live better, longer lives. We share leading-edge research, as well as evidence-based information from the wider scientific community, in an accessible, actionable way so veterinary professionals are empowered to put nutrition at the forefront of pet health discussions to further improve and extend the healthy lives of pets through nutrition.

 Our Structure: We are a small team of 12 people who run this global brand with the help of regional leaders in our five regions around the world. We report into R&D. Our “product” output is nutrition information for the veterinary healthcare professional, and this information is delivered primarily through ECRM mailings, scientific webinars, and veterinary congresses.

 Events: Scientific congresses and events are an important cornerstone in helping advance our reputation as a leader in pet nutrition. The global team organizes globally relevant events which get activated and leveraged by regional Leaders in the regions in collaboration with local teams to build credibility and trust with health professionals.

This role will report to the Director – Scientific Programs and Events on the global team, working alongside our senior events specialists / promotions and our internal/external partners including digital communication agencies and virtual platform vendors.

Primary Responsibilities

• Plan and host virtual proprietary events as well as provide support for third party events
• Plan events from start to finish according to requirements, target audience, and objectives
• Creative brief development for digital event communications
• Provide support with the messaging and design of events
• Partner with Publications and Communications team for content creation and event promotions
• Apply best practices for virtual and live events
• Lead the development of engagement tools to enhance the brand experience. e.g. apps, gamification, etc.
• Set up the platform and create assets as part of the overall event campaign
• Communicate with vendors before, during, and after the event
• Come up with suggestions to enhance the event’s success
• Analyze the event’s success (KPIs) and prepare metric reports
• Correct application of the brand standards
• Having the ability to create non-complex communication assets (social media posts, website banners) will be a plus
  
  

Qualifications And Skills

• Bachelor's degree in marketing/communications
• Proven success in virtual event planning or coordination with creative thinking
• Experience organizing virtual events as well as live conferences
• Knowledge of current event technologies, including registration and virtual event platforms
• Preferably with certification on virtual events platforms On24, SpotMe, Cvent, VFairs, etc.
• Ability to plan and execute projects involving multiple internal and external resources and stakeholders
• Experience with Power BI is desired
• Ability to juggle multiple tasks at once
• Strong interpersonal and communication skills
• Experience building and maintaining positive business relationships
• Excellent organizational skills, including multitasking and time management
• Incredibly detail oriented
• Ability to coordinate with different agencies and vendors
• Demonstrated ability to perform well in a highly dynamic, geographically diverse, and rapidly changing environment
• Agility
• Results focused
• Proactive collaboration
• Initiative
• Experience creating and editing creative assets (banners, social media posts, video) will be a plus
  
  

Compensation And Benefits

• $46 per hour overtime
• Medical insurance
• Dental insurance
• Vision insurance
• 401(k)
• Disability insurance
  
  

ABOUT FuseGlobal

FuseGlobal is a partnership of people and brand-leading companies, working together to make things run better. For 25 years we have brought functionality to complex business and production processes and supply chains, resulting in enterprises that run smarter and more sustainably. Interested in digital manufacturing, industrial engineering, supply chain management, all-things tech, and energy & the environment? This is where we live. Engage with us!